Does Music Help Students While Studying or Doing Homework...

Introduction In recent years it’s become noticeable that students are using all different forms of music to help them while studying or doing homework. When listening to music one may notice how that person may tap their foot or drum their fingers, even though they appear to be focused on the task in front of them. The rhythm of the piece, whether it is fast or slow, causes the listener’s heartbeat to synch with it (How Music Affects Our Mood, 2014). The question however is which music to listen to. In some studies, test subjects show that the louder the music the more distracted the subjects became (Manthei, 2014). Doctor Emma Gray, a clinical psychologist in Britain, says, â€Å"If you choose the right music for the topic you are†¦show more content†¦The goal of this lab is to evaluate the effect of different music on test subjects taking math and literature tests, and see which music is the most distracting and the most helpful for subjects. . The obj ectives of this lab are to observe the effect that the pop, country, rock, and classical music have on the test subjects, and to measure the amount of problem marked wrong against the amount of problems not completed during the task. They hypothesis of the experiment is if the test subject is listening to their favorite genre of music, than the amount of problems marked wrong will be greater than if they were listening to their least favorite music. Music is said to bring back a memory or a feeling (How Music Affects Our Mood, 2014) meaning is a specific song or a similar rhythm is heard by a person, it can bring back feelings of joy or annoyance, which would either distract them or won’t effect them at all. Method First the test subjects were selected and asked to fill out their most current math and English classes and what grade they are in. Next they are asked to rate the four songs (Dark Horse by Katy Perry, Cruise by Florida Georgia Line, Bohemian Rhapsody by Queens, and Four Seasons by Antonio Vivaldi) from one to four, one being their favorite. The testing then begins. There are two worksheets for each test either math or literature, and each worksheet are tested for twoShow MoreRelatedEffective Study Methods1120 Words   |  5 Pages We, as students, are often inundated with various coursework where we are expected to study from and be prepared to perform well on any given quizzes or exams. Over the course of a student’s life, he or she eventually develops a personal study method that works best. Some people are better at establishing effective study methods, while some do not. Not one person studies exactly the same way. In terms of psychology, there are various concepts o f learning and memory that are involved in the way aRead MoreListening to Music while Studying872 Words   |  4 Pagesto music while studying. Listening to musiccould be the golden solution for your child. Students definitely need to be granted the freedom to listen music during classes. Listening to music while studying helps to keep one’s mind relaxed. It also helps in finishing work faster and in memorization. For some people, music serves as a distraction, but this does not apply for everyone. It should also be recognized that music helps keep the brain relaxed, happy, and alert(â€Å"Listening to music while youRead MoreObservation And Observation Essay1346 Words   |  6 Pagesnoted that the workers behind the cashiers were fast-paced, and worked in conjunction to minimize ordering time and keep long lines at a minimum and cater to as much people as possible. People from all different ages came to study, some ordered food while others just ordered a coffee. There was an older man right next to me reading the newspaper. On my other side, two girls were working on organic chemistry and typing on their laptops. 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While â€Å"staying connected† is becoming more popular as years progress, we as a society are spending more of our time consuming this media, and as we can observe from students everywhere, education is suffering as a result of this digital revolution. Students that are actively involved in social media have consistently lower grades than their counterparts that do not use it as muchRead MoreThe Effects of Music on the Learning Process Essay example1258 Words   |  6 Pagesindividuals about the different music styles on the learning process. Sometimes while I am doing my homewor k I play music and sometimes I do not. I have often wondered if I work faster or better, while working on my homework, with music or without music. Through my research I found out that music helps the brain process information which helps with the learning process. Music can affect a person’s focus and learning such as Albert Einstein, who played the violin. Music was the key that helped AlbertRead MoreThe role of computers1002 Words   |  5 Pagesexplore each application to determine whether it exemplifies one or more of those problems. Computers have affected the life of so many people by taking their job. The reason for this matter is that it is cheaper and easier to use a computer for doing a job rather than using humans. Computers can work faster, longer and more accurate. They only need a little bit of attention (e.g. monthly repair) to get the job done, whereas humans need food, energy, a good stage of mind and physical ability. AccordingRead MoreMobile Phones : An Important Part Of College And University Life1119 Words   |  5 Pagescomplete your daily tasks. Research suggests that students are still using their mobile phones inside the classroom, despite very particular and strict rules from doing so (Tindell Bohlander, 2012). As the industry of technology still continues its rapid growth, a mobile device does appear to be helpful for students to use in their learning environment, contributing to individual academic performance. Meaning, that a mobile phone gives students the instant access to something t hey will be ableRead MoreMy First Time in the Student Loung779 Words   |  4 PagesMy First Time in the Student Lounge When I first stepped into the student lounge I noticed that there were many activities for students. There were computers for students to access the Internet, places for students to sit, and a coffee shop that put out a wonderful aroma throughout the student lounge. As I looked around, I saw people studying and reading books. Most of them all had some sort of beverage in their hands, and they seemed very relaxed. In the student lounge, there are plenty ofRead MoreSocial Media And Its Effects On Society1271 Words   |  6 Pagesnot we need it. Social media in today’s world can have its pros and cons. Pros being helping students being able to contact each other with peers, connecting with family members who don’t live near you, know about breaking news faster, law enforcements uses it to catch criminals faster. Then the other side is cons, Social media enables to spread easier false information, lack of privacy, causes students to have lower grades and it’s more of a waste of time if being used too much. The number one social

Vulnerability Assessment of Northern Ghana to Climate...

Low literacy levels by default means people are excluded from high paid job because they lack the skills and competence. In the rural communities, the lack of knowledge greatly limits farmers’ capacity to access information as well as the use of new technology (Rakodi 1999). The majority of people are smallholder farmers with low agricultural income which is insufficient to purchase efficient farm implement, viable seeds, fertilizers, build storage facilities, nor invest in rainfed agriculture.The limited assets and entitlements exposes communities to further risk and reduces their ability to cope to the impact of climate variability. The results support the findings of Antwi-Agyei et al. (2012) study of the ten regions of Ghana using different indicators which showed the three regions in northern Ghana as most vulnerable to drought. With limited livelihood diversification in the regions, many rural household have embraced migration as an adaptive strategy to cope with the impact of harsh climatic conditions such as drought and floods. Permanent and temporary migrations from rural north to urban south are becoming important livelihood strategies, often viewed as a pathway out of poverty and to improve household income sources and individual well-being (Assan and Obeng 2009). Van der Geest (2010) argued that remittances from rural–urban migrants currently contribute much more to rural household income than incomes from agriculture in sheer size and importance, as persistentShow MoreRelatedVulnerability Assessment of Northern Ghana to Climate Variability778 Words   |  3 PagesFor vulnerability analysis, we first normalised the various indicators by carrying standardisation procedure to ensure uniformity and comparability among the indicators (Vincent 2004). We employed a ranking system to assign coefficie nts to the indicators. Two criteria were employed here. Lowest value or highest value indicators that contributed most to vulnerability were assigned the highest co-efficient value of 1.0 (on a scale from 0.0 to 1.0). For example, in highest value case- suppose the povertyRead MoreVulnerability Assessment of Northern Ghana to Climate Variability729 Words   |  3 Pages(UER) and 1035.4mm (UWR) as shown in table II. In spite of the seemingly high rainfall amount recorded in NR over the period, the region showed the highest variability with coefficient of variation (CV) =0.21. The Upper East Region also showed a similar variation in rainfall amount (CV = 0.20). The analysis showed considerable levels of variability in rainfall pattern in all the regions. Such condition may create uncertainty in water availability to crops, and thus pose significant risk to crop productionRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hal l393164 Words   |  1573 PagesConflicts 21 †¢ Creating a Positive Work Environment 22 †¢ Improving Ethical Behavior 22 Coming Attractions: Developing an OB Model 23 An Overview 23 †¢ Inputs 24 †¢ Processes 25 †¢ Outcomes 25 Summary and Implications for Managers 30 S A L Self-Assessment Library How Much Do I Know About Organizational Behavior? 4 Myth or Science? â€Å"Most Acts of Workplace Bullying Are Men Attacking Women† 12 An Ethical Choice Can You Learn from Failure? 24 glOBalization! Does National Culture Affect OrganizationalRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesgood fortune to escape the global nuclear holocaust that was once widely accepted as inevitable if not imminent, humanity came to recognize, albeit more gradually, a second threat to global survival in the last years of the century—accelerated climate change brought on by the release of ever-increasing, polluting emissions into the earth’s atmosphere. But, as Richard Tucker shows, this ultimate peril comprises only one of the many strands of environmental degradation that have, in their intensityRead MoreManagement Course: Mba−10 General Management215330 Words   |  862 Pages many analytical and strategic evaluation approaches that are used in an attempt to identify and project how well a company is performing have been overwhelmed by the frequency and magnitude of these economic groundswells. In today’s competitive climate, where the changes outside a business exceed the productive changes within a business, a company’s future viability is clearly under enormous stress. To maintain business growth and a sustained economy, it is essential for managers to understand and

Inventors and their inventions free essay sample

Thomas Adams, inventor of chewing gum Mary Anderson, inventor of car windshield wipers Alexander Graham Bell, inventor of the telephone Edward Benny, co-inventor of crayons Clarence Birds eye, Inventor of commercial frozen food Joseph-Airman Bombardier, Inventor of the snowmobile Carrier, inventor of all Josephine , inventor of the dishwasher George De Mistral, inventor of Rudolph Diesel, inventor of the diesel engine Marion , inventor of the disposable diaper Richard Drew, inventor of Scotch tapeThomas Edison, inventor of the phonograph, light bulb and motion pictures Douglas C. , inventor of the computer mouse Phil T. , inventor of modern television Benjamin Franklin, inventor of the lightning rod, bifocal glasses, the Franklin stove and the odometer Art Fry, Inventor of Post- , Inventor of -And James Russell, Inventor of the CD (compact disc) Ralph , Inventor of Arthur , inventor of the snow blower Percy Spencer, inventor of the microwave oven Strauss, inventor of blue Jeans Ralph Teeter, inventor of cruise controlEarl Sills Taper, inventor of Wheeler, inventor of the electric fan and , inventors of the airplane , inventor of the Game Boy Adams Sons and Company was formed in 1876 by the glass merchant Thomas Adams (1818-1905) and his two sons. We will write a custom essay sample on Inventors and their inventions or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page As a result of experiments in a warehouse of Front Street, Adams made chewing gum that had Chile as an ingredient, large quantities of which had been made available to him by General Antonio De Santa Anna of Mexico, who was in exile in Island and at whose instigation Adams had tried to see the Chile to make rubber.Adams sold the gum with the slogan Adams New York Gum No. 1 Snapping and Stretching. The firm was the nations most prosperous chewing gum company by the end of the century: it built a monopoly in 1899 by merging with the six largest and best-known chewing gum manufacturers in the United States and Canada, and achieved great success as the maker of Chilliest. Mary Anderson was granted her first patent for a window cleaning device in November 1903. Her invention could clean snow, rain, or sleet from a windshield by using a handle inside the car.

Taming Of The Shrew By William Shakespeare Essays -

Taming Of The Shrew By William Shakespeare The Taming Of The Shrew by William Shakespeare isprobably one of Shakespeare's earliest comedies. Its plot is derived from the popular 'war of the sexes' theme in which males and females are pitted against one another for dominance in marriage. The play begins with an induction inwhich a drunkard, Christopher Sly, is fooled into believing he is a king and has a play performed for him. The play hewatches is what constitutes the main body of The Taming OfThe Shrew. In it, a wealthy land owner, Baptista Minola, attempts to have his two daughters married. One is veryshrewish, Katherine, while the other is the beautiful and gentle Bianca. In order to ensure Katherine is married, Baptista disallows Bianca to be espoused until Katherine is wed, forcing the many suitors to Bianca to find a mate for Katherine in order for them to vie for Bianca's love. Many critics of the play condemn it for the blatant sexist attitude it has toward women but closer examination of the play and the intricacies of its structure reveal that it is not merely a story of how men should 'put women in their place'. The play is, in fact, a comedy about an assertive woman coping with how she is expected to act in the society of the late sixteenth century and of how one must obey the unwritten rules of a society to be accepted in it. Although the play ends with her outwardly conforming to the norms of society, this is in action only, not in mind. Although she assumes the role of the obedient wife, inwardly she still retains her assertiveness. Most of the play's humour comes from the way in which characters create false realities by disguising themselves as other people, a device first introduced in the induction. Initially this is accomplished by having Christopher Sly believe he is someone he is not and then by having the main play performed for him. By putting The Taming Of The Shrew in a 'play within a play' structure, Shakespeare immediately lets the audience know that the play is not real thus making all events in the play false realities. Almost all characters in the play take on dentities other than their own at some point of time during the play. Sly as a king, Tranio as Lucentio, Lucentio as Cambio, Hortensio as Litio and the pedant as Vicentio are all examples of this. Another example of this is Katherine as an obedient wife. In The Taming Of The Shrew, courtship and marriage are not so much the result of love but rather an institution of society that people are expected to take part in. As a result of the removal of romance from marriage, suitors are judged, not by their love for a woman, but by how well they can provide for her. All suitors compare the dowry each can bring to the marriage and the one with the most to offer 'wins' the woman's hand in marriage. This competition for marriage is like a game to the characters of the play. While discussing the courtship of Bianca with Gremio, Hortensio says He that runs fastest gets\ The ring (Act I, scene i, l. 140-141) likening receiving permission to wed Bianca to winning a race. In the game, however, women are treated like objects that can be bought and sold rather than as human beings. This is expected since the society is a patriarchal one. For example, Lucentio, Tranio and Petruchio are all defined with reference to their fathers and all the elderly authority figures, like Baptista and Vicentio, are men. The taming of Katherine is not a women's shrewishness being cured as much as it is a woman being taught the rules of the 'patriarchal game'. Katherine has learned how to be assertive and with this knowledge is able to control men, and a woman controlling a man is considered 'against the rules' of the game. The play ends with Katherine proving that she is truly cured of her 'shrewishness' and is the most obedient of the three newlywed wives at the end of the play. This is demonstrated in her soliloquy when she lectures the other wives on the proper way in which a woman should behave:I am ashamed

Function Prototypes in C and C++

Function Prototypes in C and C++ A function prototype is a declaration in C and C of a function, its name, parameters and return type  before its actual declaration. This enables the compiler to perform more robust type checking. Because the function prototype tells the compiler what to expect, the compiler is better able to flag any functions that dont contain the expected information. A function prototype omits the function body. Unlike a full function definition, the prototype terminates in a semi-colon. For example: intgetsum(float * value) ; Prototypes are most often used in header files- although they could appear anywhere in a program. This allows external functions in other files to be called and the compiler to check the parameters during compilation. Purposes A function prototype ensures that calls to a function are made with the correct number and types of arguments.A function prototype specifies the number of arguments.It states the data type of each of the passed arguments.It gives the order in which the arguments are passed to the function. The function prototype tells the compiler what to expect, what to give to the function and what to expect from the function. Benefits Prototypes save debugging time.Prototypes prevent problems that occur when you compile using functions that were not declared.When function overloading occurs, the prototypes distinguish which function version to call.

Free Online Writing Courses

Free Online Writing Courses Whether you want to become a famous novelist or just make your way through college English, these free online writing courses and journalism courses can help. Learn the basics of English grammar, the poetic form, strategies for journalists, and how to make your business documents stand out from the crowd. StoryMind (Dramatica) With over a hundred short videos, this course takes fiction writers through the process of creating characters, framing action, focusing on a theme, developing their plot, and writing for a specific audience. English Writing and Composition (Arizona State University)   In this 8-week introductory English class, you’ll learn the basics of academic writing and set yourself up for a successful college career.   NewsU (Poynter) This highly-respected journalism organization offers quite a few free online courses in addition to their paid options. Free courses include: â€Å"Core Skills for the 21st Century Journalist,† â€Å"Covering Islam in America,† â€Å"Covering Poverty in the Suburbs,† â€Å"Document Mining,† and more. Writing for Young Readers: Opening the Treasure Chest ​ With assignments, video lectures, and interviews with well-known authors, aspiring children’s authors will love this course. Figure out your own writing identity, develop the structure of your work, learn editing basics, and consider your publishing options. You’ll finish the course with a handful of writing samples ready to become your portfolio. High Impact Business Writing   If you’re looking to up your game in the workplace, this no-nonsense business writing course can help. Learn how to create the most commonly used business documents, edit your work, and even effectively communicate through social media. Sharpened Visions: A Poetry Workshop ​(California Institute of the Arts) Poets (and aspiring poets) will appreciate this free online course’s emphasis on craft. Learn how to follow the rules of poetry†¦then learn how to break them. Throughout this 7-part course, you’ll discover dozens of hands-on tools to make your own work better. Crafting an Effective Writer: Tools of the Trade (Mt. Saint Jacinto College)   If you want to start from the beginning (or just need a refresher), this is the course for you. Learn the various parts of speech, the uses of subjects and verbs, and the ways that phrases and clauses can combine to create compelling sentences. This 5-unit course will help you understand how a solid grasp of English grammar can dramatically improve your writing.

No need for topic Assignment Example | Topics and Well Written Essays - 500 words - 1

No need for topic - Assignment Example To justify racial discrimination, skin color was considered as an important qualification for members to fit into a certain group in the civil society. South America and South Africa were subjected to long periods of slavery and segregation based on race. Comparative history in America shows that the North and South regions differed greatly in their outlook toward slavery. American sectional conflict was experienced as the conflicting interests between the South and the North became evident over the debate about slavery. The North was known for its development and high profits earned from cotton farming while the South blamed Northern exaggeration in economic exploitation for their backwardness. However, the North considered slavery to be the stumbling block to South’s development. From 1830, the debate about slavery hardened between the two sections with the South defending it by saying that it benefited the Negroes (Frederickson 156). On the contrary, the Northerners argued that it was inhumane to violate human rights through subjecting them to bondage, repression and brutality inherent in slavery. The aggression between the two sections over slavery led to an antislavery movement in the American revolution that led to the abolishment of African slave trade by the congress. According to Douglass (Para 4), 4th of July is the day for celebration of independence and political freedom for the United States from colonialism. It reminds them of the acts, memories and the wonderful tell signs associated with liberation from colonial rule. The attainment and celebration was the beginning of a new life in the United States because it gave citizens the civil rights and freedom opportunity to participate in the building of the young American state. The term river is used to mean people’s actions, which may improve the well being of the society if positively initiated. On the other hand, if executed under fury

The global financial crisis-Brand management Essay

The global financial crisis-Brand management - Essay Example One strategy that the companies can use to maintain the unique value of their brands during global financial crisis is by engaging the customers as during these economic downturns excellent opportunities for innovation are provided (Roll, pp6). Customers cut down on consumption during financial crises, thus brands can initiate measures that take off their minds from the difficulties of consumption and focus them on the worthy features of the brand and co-create value with them. This strategy also helps minimize loses and more importantly, it successfully protects the companies brand image and brand equity. Singapore Airlines is a company that perfectly used this strategy to maintain the value of its unique brand. During the deadly SARS breakout in South East Asia when customers were afraid of flying, Singapore Airlines offered its customers very innovative vacation packages that encouraged customers to travel thus maintaining their status (Roll, pp7). Creating exciting customer interactions through activities such as product bundling to enhance value and promotions with creative alliances such as celebrities and travelling can also be used to maintain the unique value of a brand during such situations. This strategy takes off the focus of the customers on price and reiterates the commitment of the brand to engage and value customer support (Gelder, p102) Although this paper has discussed two strategies to be used during such situations, there are other strategies that are equally viable. Financial upheavals negatively impact the trust of customers on a brand. Therefore, during such situations it is the responsibility of the companies to devise new strategies that can maintain the trust of their customers on their brands. Brand differentiation is a very important strategy in today’s competitive market where new products are coming in everyday. In

Major differences between the two theories Essay Example for Free

Major differences between the two theories Essay The obviously notable difference between Bandura’s social cognitive theory and Beck’s cognitive theory is the bias that each has towards behavior. For instance, Bandura’s model is more behavioral, whereas Beck’s model is inclined towards psychotherapy or seems to provide psychological solutions to problems. The social cognitive theory (by Bandura) is presented in an agentic perspective. It explains why people exhibit differences in self-organization, being proactive, participation in self-reflection, and in self-regulation (Bandura, 1986). In essence, the theory does not just show that human beings have different capabilities, it also shows that other factors such as the environment play a major role in shaping behaviorism (Bandura, 1986). The theory further describes human beings as producers as well as products of what they make (the proverb manners maketh man should be true). Bandura’s theory also gives the socio cognitive aspects of human beings, for example, why they act in particular manners and what elicits such behavior. Additionally, the theory also gives reasons why the human nature is vast in terms of capabilities and how humanity is fashioned by direct and observational experience that is integrated in a variety of forms. In contradistinction, Beck’s theory gives a picture of the phenomena underlying dysfunctional beliefs (Beck, 1976). This theory does not just describe personality, but provides solutions to psychological problems. This is achieved by the model’s blow-by-blow analysis of the casual agents of depression and how depression can be remedied (Beck, 1976). Beck’s theory seems to give mediation approach in solving psychological problems by encouraging patients to be participants of the problem solving process rather than passive and helpless respondents. Another difference between the two theories is the triad used in each of the theories, which forms the basis of the entire illustrations and discussions. Bandura’s model is a triad with behavior, environmental factors and personal determinants as the main elements. On the other hand, Beck’s cognitive model consists of behavior, antecedent events and consequences (Beck, 1976; Beck, 1998). The triads may seem to portray a similarity between the two models but in real sense they exhibit differences since the explanation of how the elements in the triads affect each other or act on their own is slightly different. For instance, in Bandura’s theory, the description of how the factors in the triad affect each other revolves around cause and effect. One of the factors, such as the environment is implied to be a cause (or a factor that determines) of behavior. Thus, there is emphasis on reciprocal determinism. On the other hand, Beck’s triadic illustration of the factors that shape personality and character is influenced by the person (self), the world and the future. In this context, it is evident that personality is affected not just by behavior but also by other events that occur in life. In fact, Beck (1976) describes the person (self) as the main source of ideas to solve depression problems with reference to the world and anticipation of a better future. Conclusion Bandura’s Cognitive Theory and Beck’s Cognitive Theory seem to have more similarities in that they describe personality and the factors shape it. Many elements described in each theory’s triad show convergence in meaning. Major differences between the two models lie in the description of the models. While Bandura’s model is inclined towards behaviorism, Beck’s model provides an explanation of psychological dysfunctions and possible remedies. References Bandura A. (2006). Psychological modeling: Conflicting theories. Chicago: Aldine Transaction. Bandura, A. (1997). Self-Efficacy: The exercise of control. New York: W. H. Freeman Company Bandura, A. (1986).Social foundations of thoughts and action: A social cognitive theory. New Jersey: Prentice Hall Professional Technical. Bandura, A. (1976) Social learning theory. New York: Prentice Hall Bandura, A. (1971). Psychological modeling: Conflicting theories. Chicago: Aldine- Atherton. Beck, A. (1979). Cognitive therapy of depression. New York: Guilford Press Beck, A. (1976). Cognitive therapy emotional disorders. NY: International Universities Press. Beck, A. (1998). The Integrative Power of Cognitive Therapy. New York: Guilford Press.

History as Scourge :: essays research papers

History as Scourge How truly the wisest of men used to assert that the souls of despots, if revealed, would show wounds and mutilations – weals left on the spirit, like lash-marks on a body, by cruelty, lust, and malevolence. Tacitus, The Annals of Imperial Rome. Penguin Group. Translation by Michael Grant, 1996 ed. Pg. 202   Ã‚  Ã‚  Ã‚  Ã‚  Tacitus wielded his history like a scourge, excoriating the corruption of emperors and populous alike, attempting to revise the fictions of earlier histories and chart the decay of Roman values and virtue in the early Empire. The end of the Republic in 31 BC was, for Tacitus, the end of freedom and equality in the Roman state. Though he idealized the republic as the embodiment of Roman values and virtue, Tacitus had no illusions, fully recognizing that it was irretrievably lost. The histories of Rome’s emperors after Augustus were, according to Tacitus, tainted by flattery. Venerating the old republic, Tacitus sought to strip away the concealment of earlier historians, revealing emperors and aristocrats as transgressors against Roman values. Tacitus’ view of the purpose of the historian was shaped by his determination to truthfully illuminate the moral character of his subjects. While we may be uncertain with regard to some of the specific events of The Annals, we are quite certain of the actors as they cross the stage. Tacitus leaves us with no doubt about who was virtuous and who was corrupt.   Ã‚  Ã‚  Ã‚  Ã‚  Tacitus portrays the emperor Tiberius as a cunning and ambiguous figure, though Tacitus went to great lengths to resolve the emperors’ uncertain qualities as further evidence of corruption and excess. Tiberius suffers in comparison with his adoptive son, Germanicus. Tacitus always casts Germanicus in a positive light, praising his virtues, comparing him favorably to Alexander the Great who Germanicus surpassed, â€Å"in clemency, self-control, and every other good quality.† In elevating Germanicus to such heights, even raising the possibility that he might have restored the old republic, Tacitus denigrates Tiberius who is cast as scarcely able to conceal his delight at the death of his popular heir. In his final assessment of Tiberius, Tacitus maps the trajectory of his decline into corruption in proportion to his growing power.

Types of Equipment Essay

1.1 Identify different types of equipment and their uses There are many different types of office equipment. The main ones found in most offices are: Chair – To sit on Desk – To sit at and rest Computer Monitor – pens – work etc. Also for storage. Telephone – To contact p Desk – It can be different size or shape depending of office needs. High Tec Telephone – It could be hand free set or just have different features such as: answering machine, calls on hold, address book and match more. High Tec Printer – It could include all in one functions, such as: scanner – scan from both sides printer – print color, print both sides, staple, print different sizes and different formats. photocopier – copy color, both sides, staple, can be zoomed in/out produce high volumes of printouts/copies very quickly File Cabinets – Different size for different office needs, can also be draws and be protected with lock. File trays – Can be the size for filing cabinets or good size for the use on my desc, also could be attached to walls for different paperwork. Computer – Can be with different size of screen, can be adjusted for ergonomic needs. Also could be portable. 1.3 Explain why different types of equipment are chosen for tasks Any equipment I choose will make the task take up as little as your time as possible so I could meet targets and deadlines, and also the equipment that can help me to complete the task to the best standard. Also not one piece of equipment can do everything, so it means I would need various types of office equipment to complete the task. An example of making a poster, I probably would use my computer, printer and laminator. 2: Understand the purpose of following instructions and health and safety procedures 2.1 Explain the purpose of following manufacturer’s instructions when using equipment The purpose to follow the manufacturer’s instructions for the following reasons: Failureto do so can invalidate the warranty of the piece of equipment – this could be very expensive for your company. The manufacturer knows the likely problemsand sets out the instructions to help you findthe solution in the quickest way possible. Following the instructions means that everyone will follow aset procedure. The engineer will thenbe able to work out what you have done andin whatorder. 2.2 Explain the purpose of following organisational instructions when using equipment Failure to follow organisational instructions can result damage or injury, or even failure to get the proper outcome from using the equipment. It is important that I produce my work to best possible way to meet requirements  of the person who set the task. This shows I’m responsible and I can be relied upon to get things done. I will also needto be aware oforganisationalprocedures relating tosolvingequipment problems.This isbecause they may: set out who I must inform of the problem  give instructions as to who is and is not allowed to take action limit what staff may do 2.3 Identify health and safety procedures for using different types of equipment I must make myself aware of the potential hazards of any operation I may carry out, or any equipment I may use. In addition I must be aware of self operating rules, working procedures, instructions etc. I must not interfere with any item of equipment I’m not duly authorised to use it or maintain. I must use the right equipment for the job and keep the equipment tidy and in good working condition. I must use suitable safety equipment if needed. I must report any faults or damage to relevant staff or my Line Manager immediately. 2.4 Explain the purpose of following health and safety procedures when using equipment To stay healthy and safe. To avoid injury. To prevent or at least limit harm to people around me. To protect equipment and facilities. To get the most accurate results from the equipment 2.5 Explain the purpose of keeping equipment clean and hygienic The purpose is for equipment to run faster and more efficiently. The standards are no dust on the machinery and also to keep it at a reasonable temperature. Also it is important to keep it clean and hygienic which means it is free from dirt, germ and bacteria. for example, food and drink should be kept well away from any equipment in case anything get knocked over and causes damage. if you spill something over or near a piece of equipment you should clean it up straight away. 3: Understand how to use equipment in a way that minimises waste 3.1 Give examples of waste when using equipment An example of waste when using office equipment is when most of employees leave their computers on standby all night. Even when though it is on standby, they are still using electricity. Also printing out multiple copies of documents to find that there are spelling mistakes so they will need to be discarded as waste. 3.2 Give examples of ways to reduce waste There are many ways that a company can cut down on waste, they can do things like double sided printing, double checking work before printing and doing a test print before printing out multiple documents will cut down waste of paper and ink. 3.3 Explain the purpose of minimising waste Keeping waste to a minimum in the business environment serves the same purposes it does everywhere else: it decreases the amount of waste a business contributes to the environment Reducing waste is key to minimizing an individual’s or business’s environmental impact by reducing air and water pollution and limiting the amount of material that ends up in landfills. Reducing waste can also serve to save a business money. By enacting plans that conserve materials, they will inevitably cut down on the amount of materials they need to purchase. Likewise, any attempt to reduce carbon emissions inevitably relies on a reduction of energy use, which means less money spent on electricity and fuel. The advantage of applying waste minimization principles in a business environment is that it impacts a larger number of people than would applying them in one’s home. Such  actions can also serve to improve a business’s image. 4: Know about the different types of problems that may occur when using equipment and how to deal with them 4.1 Give examples of equipment problems There are many things that can go wrong when using office equipment such as: paper jams, most of the time it can be easily solved, but there might be times when have to be reported and have to call out engineer, as paper could be in one of the operating units where I wouldn’t be able to access it, or it could also be a damage of the unit. network connection problems, if it goes on for some time, I would have to report it to our IT team to take a look at it. running out of toner/ink when using the printer/scanner/photocopier, this can be easily solved by replacing toner/ink units. 4.2 Explain the purpose of following manufacturer’s instructions and organisational procedures when dealing with problems It is important follow manufacturer’s instructions and organisational procedures as servicing faulty equipment can be very expensive, and not following instructions often results in a problem. The more problems are caused, the more money company have to spend and it also affects work quality, as equipment fault or even breakdown can delay my work deadlines. The company I work for have to follow established procedures to operate efficiently. 4.3 Give examples of how to deal with problems Example of my computer being crashed – Make sure my documents are set to auto-save every 10 minutes to prevent loss of work I’ve done. Example of a printer, my printed document is smudged – The ink cartridge is running low and it needs to be replaced. The paper jam – Manually remove the jammed paper from the printer. Always follow the instructions given on the printer screen, open printer in correct order. 5: Understand the purpose of meeting work standards and deadlines 5.1 Explain the purpose of meeting work standards and deadlines when using equipment A goodexample of the importance ofmeeting work standards when usingoffice equipment concerns the use of company email.Most office staff use email regularlythroughout the dayto contact other members of staff, as well as external customers and suppliers and dealers. There are company standards on the use of email which will indicate the correct language to be used – slang, text speak and bad language are never acceptable when emailing at work. The use of personal email during work times will also be subject to limits and will almost certainly bemonitored. Companies can and do monitor staff use of email usingspecial softwareprograms which will flag up certain words orphrases – so, be aware, and never assumeanything I put in an email is private. The company I work for always have deadlines by which certain tasks must be completed. Deadlines areimportant for staff as they tell them when things need to becompleted in order that the business can meet its KPI’s ( targets ). 6: Understand the purpose of leaving equipment and the work area ready for the next user 6.1 Explain the purpose of leaving equipment and the work area ready for the next user Whenever I finish using officeequipment it is important that you leave the work area exactly asyou found it. This means: I can’t leave any mess lying around I can’t leave the workarea insuch away that someone else has to clear up after you before they can begin usingthe equipment. Imagine that I had to print 100 copies of a attachments for payslips. When you arrive at the printer ready to collect your printouts, I find that my  work is all mixed up with someone else’s, which has simply been left on the printer. This examplehighlights the point that takingcare totidy away aftermyself is a necessary partof working with othersand sharing equipment. If everyone simply left their work lying around, it would not be long before the whole office was totallyunusable.

Garden Report Essay

The Garden Depot, a family-owned floral company, carries a larger variety of floral, gardening and lawn-care products with sales and profits growing. Janice bowman has 13 years of operational knowledge in the industry as office manager in the company. She is responsible for inventory management, computer system management and logistics. Derek Sinclair, the son-in-law of the Depot owner, is the landscaping manager with no experience in management. However, the operation is not smooth in the organization that faced several issues such as lobar force, communication and synchronization. They both have responsibility for the depot, and have to get rid of problems to benefit the company. The company did not have enough permanent skillful and reliable workforce, but only seasonal employees, therefore 50 landscaping jobs could be completed each year, which were fewer than what was demanded. Most of employees were part-time student workers lacking of experience. In addition, a family member who had poor and inappropriate leadership was appointed as landscaping manager. And his irresponsible attitude might have bad impact on moral of stuff. Furthermore, the job responsibilities were not defined, and there were no specialized department to solve the specific problems. The improper recruitment and lack of supervision cause the organization attained unstable and unreliable workforce. This demonstrates a lack of fit between organization process and people as police for recruiting and supervising employees. Moreover, Sinclair had low expertise knowledge on landscaping area, which resulted that he could not answer the customers’ specific question, and he had no qualification and business handling capabilities to solve complex issue. This follows EOPT theory because there is a lack of fit between people and tasks. Whereas having no job description and departmentalization in the organization resulted in the consequence that employees confused about their job. This applies to EOPT theory because there is a lack of fit between organization structure and people. The goal for the Garden Depot is to establish stable and reliable workforces to increase work proficiency. In long term, the organization should ensure job responsibilities defined in every level of the organization, and deploy individual departments to solve any problems to make customers happy. The first alternative is to reevaluate all the stuff and build a formal appraisal system to supervise employee’s performances, which can help the company to build a stable and reliable workforce. The second alternative will be training Sinclair be a competent manager. If the company wants to keep Sinclair as the landscaping manager, this action alternative is necessary. The last alternative course of action is to create a proper job description and deploy specific departments such as HR department, marketing department, customers departments and inventory departments in order to solve the related issues. The best alternative is to create a formal job description and divide specific departments. First, Sampson should divide the whole organization into four departments HR department, marketing department, inventory department and customer services department. Next, creating job description for every position should be done as soon as possible. Then department supervisors ought to reevaluate employees and put them in the right departments depending on their specialty. Finally, the department supervisor should hand in a process report to managers every month to show their work. If Departmentalization causes lack of communication among individual departments, general manager should have a meeting with all department supervisors once a week.

Police and Discretion Essay Example

Police and Discretion Essay Example Police and Discretion Essay Police and Discretion Essay Police Discretion Police discretion is freedom or the power of state officers to exercise various alternative actions towards a person. A police officer may choose to give a warning, issue a ticket of violation or arrest an offender. Not all circumstances allow police to have discretion. According to a research by Carrington and Schulenber (2004), various factors affect police discretion. These factors include the seriousness and the nature of the crime, prior contacts with the police, injury to the victim, presence of a weapon, the relationship between the victim and the apprehended youth, group crime, age, and sex (Carrington Schulenber, 2004). They found out that the police charged 86 percent of the youths found in robbery case, murder among other serious crimes. External and  internal  mechanisms that affect police discretion One of the mechanisms that  influence  police discretion is the lack of consensuses on what criminal behaviors the police should exercise  discretion. First, there are no clear legal definitions of the offenses where  discretion  will apply. The  community  may not be able to  interpret  the laws in the same way as the legislatures. Secondly, there are no laws within the police force to  control  use of police discretion. Police exercise  discretion  differently. Apart from these factors, legal measures also affected police discretion. Thirdly, the close interaction between communities and the police influence  discretion. This allows for corruption within the police force. Solutions to improving police discretion It is not possible to eliminate police discretion. The best way to improve police discretion is the use of controlling mechanisms. Such  include  implementation of laws, policies and procedures on the use of discretion. The  establishment  and implementing of the Youth Offenders Act has influenced police discretion (Bergen, 2005). The Act has profoundly regulated police discretion. Secondly, there is a need to  establish  legislature on â€Å"zero tolerance offenses† Strict measures regarding the use of firearms by the police should be enacted. According to Bergen, further  promotion  an  education  of the police will  improve  police discretion. Curbing corruption among the police officers is  necessary  in regulating police  freedom.

1984 Quotes Explained

1984 Quotes Explained George Orwells novel Nineteen Eighty-Four was written as a response to what he saw as the rise of authoritarian and totalitarian thinking in the world both before and after World War II. Orwell foresaw how the combination of control over information (such as the constant editing of documents and photos under Joseph Stalin in the Soviet Union) and constant efforts at thought control and indoctrination (such as that practiced under Chairman Mao’s ‛cultural revolution’ in China) could result in a surveillance state. He set out to demonstrate his fears with the novel that has permanently changed the way we discuss the subject of freedom, giving us words like ‛Thoughtcrime’ and phrases like ‛Big Brother is watching you.’ Quotes About Control of Information Winston Smith works for the Ministry of Truth, where he alters the historical record to match the Party’s propaganda. Orwell understood that control of information without the objective check on such power provided by a free press would allow governments to essentially change reality. In the end the Party would announce that two and two made five, and you would have to believe it. It was inevitable that they should make that claim sooner or later: the logic of their position demanded it ... And what was terrifying was not that they would kill you for thinking otherwise, but that they might be right. For, after all, how do we know that two and two make four? Or that the force of gravity works? Or that the past is unchangeable? If both the past and the external world exist only in the mind, and if the mind itself is controllable†¦what then? Orwell took inspiration from a real event in Russia where the communist party celebrated reaching a production goal in four years instead of five by proclaiming that the workers had made 225. In this quote he notes that we only ‛know’ things that have been taught to us, and thus our reality can be changed. In Newspeak there is no word for Science. Newspeak is the most crucial concept in the novel. It is a language designed to make disagreement with the Party impossible. This goal is achieved by eliminating all vocabulary and grammatical constructions that could be construed as critical or negative. For example, in Newspeak, the word bad does not exist; if you wanted to call something bad, you would have to use the word ungood. Doublethink means the power of holding two contradictory beliefs in ones mind simultaneously, and accepting both of them. Doublethink is another important concept Orwell explores in the novel, because it makes the Party members complicit in their own oppression. When one is able to believe two conflicting things to be true, truth ceases to have any meaning outside what the state dictates. Who controls the past controls the future: who controls the present controls the past. People represent history through their own memories and identities. Orwell is careful to note the vast generation gap opening up in Oceania; the children are enthusiastic members of the Thought Police, but the older people like Winston Smith retain memories of the time before, and thus must be treated like all history- altered by force if possible, eliminated and erased if not. Quotes About Totalitarianism Orwell used Nineteen Eighty-Four to explore the dangers of authoritarianism and totalitarian forms of government. Orwell was deeply suspicious of the tendency of governments to become self-perpetuating oligarchies, and he saw how easily people’s worst tendencies could be subverted to the will of an authoritarian regime. â€Å"A hideous ecstasy of fear and vindictiveness, a desire to kill, to torture, to smash faces in with a sledge hammer, seemed to flow through the whole group of people ... turning one even against ones will like an electric current, turning one even against ones will into a grimacing, screaming lunatic.† One technique Orwell explores is directing the unavoidable fear and anger experienced by the population away from the Party and the state. In the modern world, authoritarian demagogues often direct this anger towards immigrant groups and other ‛outsiders.’ â€Å"Sexual intercourse was to be looked on as a slightly disgusting minor operation, like having an enema. This again was never put into plain words, but in an indirect way it was rubbed into every Party member from childhood onwards.† This quote demonstrates how the state has invaded even the most private aspects of life, dictating sexual mores and controlling the most intimate aspects of daily life through misinformation, peer pressure, and direct thought control. â€Å"All beliefs, habits, tastes, emotions, mental attitudes that characterize our time are really designed to sustain the mystique of the Party and prevent the true nature of present-day society from being perceived.† Orwell cleverly makes Emmanuel Goldstein’s book an accurate explanation of totalitarianism. Goldsteins book, Goldstein himself, and The Brotherhood may well be part of a ruse created by the Party to snare would-be rebels like Winston and Julia; nevertheless, the book lays out how a totalitarian government sustains its hold on power, in part by controlling outward expression, which has a direct effect on inward thought. Quotes About Destruction of the Self In the novel, Orwell is warning us about the ultimate goal of such governments: The absorption of the individual into the state. In democratic societies, or at least one which have a sincere respect for democratic ideals, the individual’s right to their beliefs and opinions is respected- indeed, it’s the foundation of the political process. In Orwell’s nightmare vision, therefore, the key goal of the Party is destruction of the individual. The thought police would get him just the same. He had committedwould have committed, even if he had never set pen to paperthe essential crime that contained all others in itself. Thoughtcrime, they called it. Thoughtcrime was not a thing that could be concealed forever. You might dodge successfully for a while, even for years, but sooner or later they were bound to get you. Thoughtcrime is the essential concept of the novel. The idea that simply thinking something contrary to what the Party has decreed to be true is a crime- and then convincing people that its revelation was inevitable- is a chilling, terrifying idea that requires people to self-edit their thoughts. This, combined with Newspeak, makes any sort of individual thought impossible. For an instant he was insane, a screaming animal. Yet he came out of the blackness clutching an idea. There was one and only one way to save himself. He must interpose another human being, the body of another human being, between himself and the rats. ... Do it to Julia! Do it to Julia! Not me! Julia! I dont care what you do to her. Tear her face off, strip her to the bones. Not me! Julia! Not me! Winston initially endures his torture with desolate resignation, and holds onto his feelings for Julia as a final, private, untouchable part of his inner self. The Party is uninterested in merely getting Winston to recant or confess- it wishes to completely destroy his sense of self. This final torture, based on a primal fear, accomplishes this by making Winston betray the one thing he had left of his private self.

Media planning and strategy From Audi A1 to the Audi A1 Sportback Essay

Media planning and strategy From Audi A1 to the Audi A1 Sportback - Essay Example Audi’s ‘innovation’ and ‘engineering excellence’ has overtaken BMW and Mercedes in term of reputation. The decisive measure of marketing attainment is the commercial success of the brand. Over the last 25 years, the Audi’s Sales have amplified tremendously. Value sales have increased by 1,325% and Volume sales have gone up by 452% and Audi is the only one to increase its share in the market at this rate. People have become adapted to the repetitive use of the expression, the ‘information society’, to describe the current era. This is the age of information and the rate of access to information is accelerating day by day. Every day people are exposed to a large number of information in the form of advertisement mainly from the television, newspapers and internet. A human brain can manage a certain amount of information, so not all the information humans get exposed to be processed (Kelley, 2004). Different people are attracted to different information; this attraction is based on needs and desires. For this reason every organization targets a special target audience, who are persuaded to buy a product or a service. This is a digitally driven and networked society, media strategies are changing at an accelerating pace, and the internet has become a great tool of media consumption these days. Laptops, Smart phones and continues connectivity to the internet has provided hug e opportunities to the advertisers’ to convey their messages to the masses (Gail, 2007). The above graph is a comparison of brand measure â€Å"innovative models† between Audi, BMW and Mercedes. The graph clearly shows that Audi is increasingly adapting new and innovative techniques resulting in more innovating models. People consume a huge amount of media every day via radio, television, computer and mobile phones. According to a research it is estimated that the flow of information through different media

Genetics and Cancer Assignment Example | Topics and Well Written Essays - 500 words

Genetics and Cancer - Assignment Example Fever and headache reveal that the leukemia cells have spread up to the spinal cord. According to McCance & Huether (2014) chemotherapy and drug administration are the most appropriate treatment for this patient (p. 392-401). The commencement of modern cancer treatment revealed that pediatric and adult cancers have a considerable degree of variation. A chief variation is the higher 5-year survival rate for common pediatric cancers, when compared to common adult cancers. Current therapy of pediatric cancer cases, for instance acute lymphoblastic leukemia, have revealed a 5 year survival rate of children; as compared to adults who have the same condition to have a lower than 5 years survival rate. Childhood leukemia was viewed as a fatal condition 50 years ago, but currently approximately 70% of children with this condition have been cured (Agabegi & Ring, 2013 p. 355). Medical improvements have been made in the treatment of childhood cancers; however, little advancement has been made in adult cancer. This explains why adult cancer victims’ survival rate has remained constant during the years. Thus, due to the improvements done on pediatric cancer, there is a survival divergence with adult cancer; m aking adult cancer a public health concern (McCance & Huether, 2014 p. 442- 446). Adult and childhood cancers differ by phenotype and genotype. In addition, the physiologic anatomy and co-morbid medical conditions varies between adults and children. A biological difference between adult and pediatric cancers is via the microscopic observation of the cells. On observation, adult cancers are carcinomas originating from epithelial tissue. This includes breast, lung, ovarian, prostate, colo-rectal, and uterine. Childhood cancers are sarcomas originating from non- ectodermal embryonal tissue; this includes nerve tissue, lymph glands, bone marrow, muscle, and bone. In addition, the dichotomies of adults are mature, and that of children are embryonic (Brashers, 2006 p.

Compare the evil aspects of the three stories. (notes from Essay

Compare the evil aspects of the three stories. (notes from underground, paradise lost and frankenstein (movie)) - Essay Example In considering the three works, the aspect of evil decides the shift of the story. In the epic, Paradise Lost, the expelling of Satan from Heaven has made him fight against God and His army. Satan and his followers assemble and sworn against God and his creature-man in Earth. Even though God had warned Adam and Eve about the cunningness of Satan, Eve falls into the temptation of Serpent and this led Adam too commit disobedience to God. Satan’s attempts to win over man and thereby God have constituted the major aspect of the poem. Even though the protagonist in Paradise Lost is Man, the involvement of Satan in almost all parts of the poem has made many to consider Satan as the hero of the poem. True the over dominance of evil aspects in Paradise Lost is in fact very vivid throughout the poem. William G. Riggs says that, â€Å"We have seen that evil in Paradise Lost, as if at a loss to discover its true shape, mimics good, and in consequence the shape of evil is often deceptive ly attractive to unwary humanity† (Riggs 169). The movie, Frankenstein has been proclaimed for its science fiction aspects in it. The young scientist, Frankenstein’s attempts to recreate a human creature was about to success but Fritz, the devoted assistant of Frankenstein, by mistake, had put a criminal brain.

Synthesis and Optical Characteristics of AgO Thin Films

Synthesis and Optical Characteristics of AgO Thin Films Synthesis and Optical Characteristics of AgO thin films Fabricated by Chemical Bath Deposition Method 1EZENWA I. A., 2OBIAGAUZO P. O. 3EBEH L. N. ABSTRACT Binary thin films of silver oxide using chemical Bath method (CBD) have been grown and characterized. Absorbance spectral data of the films were obtained using a Shimadzu 1800 UV- VIS spectrophotometer. An Olympus optical microscope at 100X magnification was used to examine and produce micrograph of the grown thin, which showed that the films have crystal structure and have small grain sizes. A bandgap of 1.62eV and a refractive index range of 1.1- 2.31were obtained. INTRODUCTION Binary thin films are thin films that contain exactly two different elements. Binary thin film had been grown and characterized by many researchers for various applications, examples are; Ag2S (Ezenwa et al., 2012), FeS (Uhuegbu, 1989), ZnS (Ndukwe 1999), Ag4O3, (Bielmann et al, 2002), Silver being multivalent, have various phases like Ag2O, AgO, Ag3O4, Ag4O3, and Ag2O3 by interacting with oxygen (Bielmann, Scheallar, Ruffieux, Groning, Schlapbach, 2002).These oxides have different crystalline structures leading to a variety of physiochemical, electrochemical, electronic and optical properties. The most observable and stable phases are Ag2O and AgO (Garner and Reeves, 1954). Ag2O thin films have been widely studied due to their wide range of applications. The recent interest in silver oxide is for its potential use in optical memories. Photoactivation of silver oxide leads to nanosilver clusters (Hou, Ouyang, Chen et al 1998).These nanoclusters emit fluorescence and also exhibit plas monic behavior. These properties have a wide application range from ultra high density optical data storage to plasmon photonic devices (Tominaga, 2002).They are also used as a sensor for gas detection and photovoltaic materials, studies have shown that silver oxide films have a wide range of energy band gap of between 1.2 and 3.4eV(Dierson, Rousselot, 2005). The major routes used for silver oxide films deposition are reactive sputtering of silver metal in an oxygen-containing argon atmosphere and electron-beam evaporation of silver metal. Another method is the pulsed laser deposition technique (Raju, Kumar, 2011),this method takes place in gaseous phase, hence requiring high temperatures. These high temperature methods also limit the type of substrates used in high temperature resistant substrates. Alternatively wet chemistry and electrochemical methods have been used as low temperature method.Wet chemistry methods generally require the substrates to be dipped inside the precursor solution for days to form thin film materials at temperatures of up to 200Â °C, while electrochemical deposition grows thin film materials on conductive substrate at lower temperatures (

Magnetic Susceptability :: essays research papers

Magnetic Susceptability Abstract:   Ã‚  Ã‚  Ã‚  Ã‚  The change in weight induced by a magnetic field for three solutions of complexes was recorded. The change in weight of a calibrating solution of 29.97% (W/W) of NiCl2 was recorded to calculate the apparatus constant as 5.7538. cv and cm for each solution was determined in order to calculate the number of unpaired electrons for each paramagnetic complex. Fe(NH4)2(SO4)2â‚ ¬6(H20) had 4 unpaired electrons, KMnO4 had zero unpaired electrons, and K3[Fe(CN)6] had 1 unpaired electron. The apparent 1 unpaired electron in K3[Fe(CN)6] when there should be five according to atomic orbital calculations arises from a strong ligand field produced by CN-. Introduction:   Ã‚  Ã‚  Ã‚  Ã‚  The magnetic susceptibility is a phenomena that arises when a magnetic moment is induced in an object. This magnetic moment is induced by the presence of an external magnetic field. This induced magnetic moment translates to a change in the weight of the object when placed in the presence of an external magnetic field. This induced moment may have two orientations: parallel to the external magnetic field of or perpendicular to the external magnetic field. The former is known as paramagnetism and the later is known as diamagnetism. The physical effect of paramagnetism is an attraction to the source of magnetism (increase in weight when measured by a Guoy balance) and the physical effect of diamagnetism is a repulsion from the source of magnetic field (decrease in weight when measured by a Guoy balance).   Ã‚  Ã‚  Ã‚  Ã‚  The observed magnetic moment is derived by the change in weight. This observed magnetic moment arises from a combination of the orbital and spin moments of the electrons in the sample with the spin component being the most important source of the magnetic moment. This magnetic moment is caused by the spinning of an electron around an axis acting like a tiny magnet. This spinning of the  ³magnet ² results in the magnetic moment.   Ã‚  Ã‚  Ã‚  Ã‚  Paramagnetism results from the permanent magnetic moment of the atom. These permanent magnetic moments arise from the presence of unpaired electrons. These unpaired electrons result in unequal number of electrons in the two possible spin states (+1/2. -1/2). When in the absence of an external magnetic field, these spins tend to orient themselves randomly accordingly to statistics. When they are placed in the presence of an external magnetic field, the moments tend to align in directions anti parallel and parallel to the magnetic field. According to statistics, more electrons will occupy the lower energy state then the higher energy state. In the presence of a magnetic field, the lower energy state is the state when the magnetic moments are aligned parallel to the

Family Identity Essay

David and Bar-Tal’s look at collective identity by incorporating a micro and macro level of research. The first level tells us the individual process of identification; which is important with the surrounding society for molding of one. There are many aspects of identification such as cognitive, motivational, and emotional. Macro is the second level it defines collective identity in a diverse way such as, a situation in which people in society identify themselves as collective and they also know there are other people that do this as well. In David and Bar-Tal’s article they claim that â€Å"collective identity† is an important implication for a group of people and its members as individuals and also as a whole; it can construct the sense of the group and how they are united together. They talk about how there is an emotional aspect of how we identify ourselves; people in a group feel attached with each other as love and care is expressed amongst them all and is shown. A family Identity I believe is â€Å"unique† and they show us that cultural beliefs, values, norms and such things make up uniqueness; a family usually is a â€Å"we† which makes it distinctive with unique characteristics. In my research paper I am going to address how â€Å"family identity† is seen as a â€Å"collective identity† and also I want to look at how a family becomes who they are, how they are not the same as each other. I first would like to explain what a â€Å"family† is. The main aspects that my paper is based on is going to be how change and family rituals can shape that identity, how a family theorizes themselves, not based on an actually theories that people assume about how they live. Lastly I will be talking about the togetherness of family- how families move and shift into different places and how families willingly spend time with each other even when there are many other better things to do in the outside world. What is a family actually? Have you ever wondered? A family is shaped by how we live our everyday lives with the members of our family; families constitute and manage their identities themselves (Epp, A & Price, L, 2008). We do not know what one is as a family, each family containes different everyday experience and consists of uniqueness within everyone. A  family is usually seen as a â€Å"we†; there may be a way to tell how a family sustains their identity and how they engage in consumption activities to manage those identities. Families build collective identity as they see it in media and what they inherit; their identity is the sense of it owns continuity over time, and the present situation and its characters. The authors Epp, A and Price, L (2008) go into figuring out exactly how family identity works; I believe that family identity builds from the day it has started and their identity does not just appear it has to be created. Change is a huge aspect of life, it can shape how we live; family rituals and traditions are abounded within change throughout lives. The value of assessing family ritual life is an aid to understanding how a family gets organized and the process of becoming an actual family. According to Giblin’s (1995) research that there if there was not any family rituals, the families were not satisfied in their marriage which would affect the kids as well. A relationship between family ritual meaning and marital satisfaction was demonstrated with good results. Families, like individuals, have identities; the family may have certain beliefs about themselves which are generally recognized and seen by others. Such beliefs may relate to the family’s achievement, career aspirations, wealth, poverty, physical appearance, communication styles or coping mechanisms. Each of these qualities or characteristics reflects the family identity (Friesen, J, 1990). Rituals are one of those things that make a family different from all the other families in the world; every family has a certain ritual or belief that they hang onto which also gets carried on throughout their generations of the family. A ritual does not have to be something that is based on one’s culture, a ritual can be something like having movie night every Friday of the month and everyone just sitting together and relaxing as family; a ritual can be as simple as that. Change can also how a families identity is, because in the place where they are known, they have a reputation that they have to live up to kind of and in a new place they have to build that again, which is an example of change like moving to a different place. Change can also be something like a divorce which is huge in a family; it can change many things throughout all the relationships that had been made already. Does one make a family based on what they have read about what a family should actually be? Specialist has their own theories about what a family should act like, but a family has their own theories about how they should work together as. Our own family and our everyday lives are by the complex intersections of many forces such as things like material health, moral and spiritual, temporal, spatial and relationship concerns (Daly, K, 2003). These concerns are both ordinary and persistent; they are not often apparent in our formal theories of families. The theories created by specialist have referred as the â€Å"elusiveness of family life†; everyday concerns such as the ones listed above are pervasive, however they are not often apparent in the formal theories created about families. There is a difference between theories that scholars create and what a family actually lives by. The author uses negative spaces to foreground the implicit theories created by scholars; negative spaces are the recessive areas that we are unaccustomed to seeing but that are every but important for the representation of the reality at hand (Daly, K, 2003). The three main negative spaces in a family include things such as the realm of belief and intuition which consists of emotions, religious and spiritual matter, the world of material things and the coordinate of time and space as means of everyday family experiences (Daly, K, 2003). Scholars theorize families differently than they actually are; on television we see examples of families that some scholars may have theorized to be the correct way of living as a family. These examples from the television can lead many of us wanting to have that kind of perfect family, and sometimes make us try too hard to create that picture-perfect family; but all we have to do is make our families the way we want them to be, not what we have seen. Families are created by people, they do not just occur. People begin a family with people they care about and also sometimes a certain place can make it easier to make a family happen. Miller, L (1995) explains that there is decline of intact families in the suburbs; once a promising place for a family to flourish, Family is not only a domestic alliance, it is a group of people that enjoy each other’s company. There doubts in many ways that the social and spatial structure of suburbia does promote family togetherness. Family was beginning to be redefined as a source of companionship and  emotional sustenance and the suburbs were a great place to begin according to Miller, L (1995). Family I believe is an alliance that creates a household to take care of its members’ basic necessities; but they are also a group of people who enjoy each other’s company. This is a vision of family togetherness, meaning that husband, wife and children choose to spend the time not c laimed by wage labor or school with one another, they prefer each other’s company instead of the things in the outside world that could be attractive. In conclusion the value of assessing family ritual life is an aid to understanding how a family gets organized and the process of becoming an actual family .A relationship between family ritual meaning and marital satisfaction was demonstrated with good results. Families, like individuals, have identities; the family may have certain beliefs about themselves which are generally recognized and seen by others. There is a difference between theories that scholars create and what a family actually lives by. Families are created with the thought that each and every one takes care of its members’ basic necessities; but they are also a group of people who enjoy each other’s company. This is a vision of family togetherness, meaning that husband, wife and children choose to spend. Families can have multiple identities that can be caused by divorce as well, also not having a ritual in a family actually affect their identity greatly. Everyone wants to create a family that works out with no problem and that everyone enjoys each other’s company when together no matter how busy their personal life may be or how much work they have to do at their jobs, giving time to their family should not be something they are forced to give, it should something they want to do. Bibliography David,O & Bar-Tal,D. (2009). A Socialpsychological conception of collective identity: The case of national identity as an example. Personality and Social Psychology Review, 13(4), 354-379. doi: 10.1177/1088868309344412 Daly,K. (2003). Family theory versus the theories families live by. Journal of Marriage and Family,65(4),771-784. Retrieved from http://www.jstor.org.proxy.ufv.ca: 2048/stable/3599889 Epp,A & Price,L. (2008). Family identity: A framework of identity interplay in consumption practices. Journal of Consumer Research, 35(n/a), 50-65. doi: 10.1086/529535 Friesen, J. (1990). Rituals and Family Strength. Direction Journal. (19(1), 39-48. Retrieved from http://www.directionjournal.org/article/?654 Giblin,P. (1995). Identity, change, and family rituals. The Family Journal: Counselling and Therapy for Couples and Families, 3(1), 37-41.doi: 10.1177/1066480795031006 Miller,L. (1995). Family togetherness and the suburban ideal. Sociological Forum, 10(3), 393-418. Retrieved from http://www.jstor.org/stable/684782

Market Research on Havells India Ltd, Bangalore

A Report on Organization Study at HAVELLS INDIA LTD Submitted in Partial Fulfillment of the Requirements of Bangalore University for the Award of the Degree of MASTER OF BUSINESS ADMINISTRATION By SACHIN MANJALEKAR REG NO: 10SKCMA053 Under the Guidance of Prof Acharya Institute of Management & Sciences 1st Cross, 1st Stage, Peenya Industrial Area Bangalore – 560 058 2010 – 2012 DECLARATION I, Sachin Manjalekar, hereby declare that this the organization Study Report titled, MAREKT ANALYSIS ON PURCHASING PATTERN OF DEALERS ON HAVELLS PRODUCTS is based on the organization study by me under the guidance of Prof This report has not been submitted earlier for the award of any other degree / diploma by Bangalore University or any other University. Place: Bangalore Date: Sachin Manjalekar CERTIFICATE FROM THE GUIDE Certified that this Organization Study Report titled MARKET ANALYSIS ONPURCHASING PATTERN OF DEALERS ON HAVELLS PRODUCTS is Based on an original organization study conducted by SACHIN MANJALEKAR Of III Semester MBA under my guidance. This report has not formed the basis for the award of any other degree / Diploma by Bangalore University or any other University. Place: Bangalore Prof Shweta . M Date: Professor – MBA Acharya Institute of Management and Sciences 1st Cross, Peenya I stage, Bangalore – 560058 CERTIFICATE Certified that this Organization Study Report titled MARKET ANALYSIS ON PURCHASING PATTERN OF DEALERS ON HAVELLS PRODUCT’S is based On the study conducted by SACHIN MANJALEKAR of III Semester MBA under the guidance of Prof. This report is based on the original study undergone and has not formed the basis for the award of any other degree/diploma by Bangalore University or any other University. Prof Shweta. M Dr. Kerron. G. Reddy Professor – MBA CEO and Principal Place: Bangalore Place: Bangalore Date: Date: Acknowledgement The toughest of endeavors in the world is not possible without the support of a helping hand which guides and motivates a person to take on any challenge head on. Inputs from such helping hands are always like very essential because more often or not certain mistakes which go unnoticed from our eyes. I am thankful to Dr. Kerron G Reddy, Principal and CEO of Acharya Institute of Management and Sciences, who had provided all the required facilities to carry out the dissertation project work and nurturing my skills to execute the requirements. I am heartily thankful to my guide Prof , Acharya Institute of Management and Sciences, whose encouragement, guidance and support from the initial to the final level enabled me to develop an understanding of the subject. I offer my regards and blessings to all my Professors of AIMS who supported me in any respect during the completion of the dissertation project. Last but not the least I thank my dear parents, teachers and friends who have been source of support, strength, inspiration and encouragement for whatever I am today. CHAPTER CONTENTS Page No. CHAPTER 1 Profiles Opening lines 1. 1Introduction 1. 2Industry Profile 1. 3Company profile 1. 4Products Profile 1. 5Competitors Profile CHAPTER 2Organization Structure CHAPTER 3Functional Departments Opening lines 3. 1 3. 2 3. 3†¦Ã¢â‚¬ ¦. CHATPER 4SWOT Analysis CHAPTER 5Ethical / Best Practices / Policies in the organisation CHAPTER 6 Findings, Suggestions & Conclusion Bibliography & Annexure Special Task †¢Introduction †¢Statement of problem †¢objectives †¢Research Methodology †¢Analysis & Interpretation of data INTRODUCTION Industry which I have taken to do my summer internship is an Electrical industry, were their products are sold to both customers and Industrial customer segment. Products like Switchgears, Motors, Fans and wires etc†¦In this internship I have choose to do Market Analysis of on purchasing patterns of Havells products . I conducted my market research on Electrical dealers at Chikpet ,Balepet , I V K Iyengar Road of Bangalore. This Report gives the detail of purchasing pattern of 30 dealers, where they sell various different company products other than Havells like Anchor, Philips, Crompton Greaves, Polycab etc. I have mainly focused my market research on Havells products and dealers who purchase Havells products. 1 . 2 INDUSTRY PROFILE The Indian Electrical/Electronics Industry is slowly emerging like every other industry sector in India. Over the past fifty years there was no exposure to global players and competition, with the result that the Industry grew up in a sheltered environment, dependent on the Government for everything, from licenses to protection to tariffs. Each one of these interventions was aimed at securing protection for oneself and ensuring growth of one’s own organization at the cost of industry and the nation at large. Lack of global competition encouraged a â€Å"cost plus† approach, where every conceivable cost increase was passed on to the customer. There was thus no motivation to reduce costs. With deli censing, decontrol and deregulation, Indian Industry has suddenly been exposed to global competition. Since last decade, India has witnessed what global players have achieved and what they are capable of achieving. We are becoming aware of competition on our turf. In this scenario, every company complains of increased competition, lower order books and shrinking margins. The Indian Electrical/Electronics Industry is of course further besieged by the fact that there is a dearth of business on account of lack of investment in the power infrastructure. Many organizations in this industry are looking overseas to develop the export markets owing to reduced demand at home. At the outset, it must be stated that the reduced domestic demand is at best a temporary phenomenon. The power sector in India is bound to grow and this will undoubtedly boost demand from the Utilities, quite apart from the industrial demand which will continue to grow with increased industrial output. The poor financial health of the SEBs is however a damper that cannot be wished away in the short term. This will continue to plague corporates in the Electrical Industry, until the SEB restructuring and unbundling brings a turnaround in the medium term. Factors Governing the Growth of Indian Electrical Industry Every industry thrives on some supporting factors. In this connection, there are few factors governing the growth of electrical and electronics industry: †¢Research & development played an important role to the increased productivity and higher-value added electrical and electronics products. †¢Foreign investments accelerated growth in production and export as well. To expand their business, foreign companies have done huge investment which lead developing countries in establishing production units. Global industries like Medical, Telecommunications, Industrial & Automotive industries have been cordially supported by electrical & electronics industry. †¢Increase in income changed living standards of the common mass. As a result, it increased the demand of electronics especially consumer electronics products globally. †¢Electric & Electrical industry is highly fragmented which comprises of many small and me dium size enterprises resulting into a huge industry. †¢Asia Pacific region is emerging as the most spinning place for the consumer electronics industry, as the markets remain still unbroached. Innovation has played importantly in this industry. It led to a consistent demand for newer and faster products and applications. Future Prospects of Indian Electrical Industry The domestic market in India is itself large, and one must firstly satisfy this market with products that meet international quality standards. With increasing globalisation, every international player is now operating in India, providing goods and services complying with international quality. Once we deliver high quality products and services within the domestic market, accessing the international market for exports should not pose a serious challenge. The Electrical/Electronics Industry in India is growing to its full potential in the coming years and no doubt that India will soon come to be recognized for quality products and services which in turn, will bring this industry to a position of true leadership. Indian electrical industry has grown because of government's thrust on it and also due to overall economic growth. It has also reached a stage where the industry has demonstrated its capabilities. The industry has seen a growth of 20% and should continue at the same level for the next few years. 1. 3 COMPANY PROFILE Havell’s India Limited was established in 1958 and is a part of the QRG group. It is one of the India’s largest electrical and power distribution equipment manufacturer company. Havells India is in four segments namely: Switchgears, Cable , Lighting and Fixtures and Electrical Consumer Durables. It is amongst the top three players in most of its products and is fast increasing its market share through aggressive brand building Today Havells India is a billion-dollar-plus Indian electrical equipment company with products ranging from industrial & domestic circuit protection switchgear, cables & wires, motors, fans, power capacitors, compact fluorescent lamps (CFL), and luminaries for domestic, commercial & industrial applications, modular switches covering household, commercial and industrial electrical needs. Havells owns global brands like Crabtree, Sylvania, Concord, Luminance, Linolite & SLI Lighting. Havells has 94 branches / representative offices and over 5000 professionals in over 50 countries. Its 12 state-of-the-art manufacturing plants in India are located at Haridwar, Baddi, Noida, Faridabad, Alwar, Neemrana, and 8 state-of-the-art manufacturing plants are located across Europe, Latin America & Africa Churn out globally acclaimed products. Havells is a name Synonymous with excellence and expertise in the electrical industry. It’s 20000 strong global distribution network is prompt to service customers. The company has acquired a number of International certifications, like CSA, KEMA, CB, CE,ASTA, CPA, SEMKO, SIRIUM (Malaysia), SPRING (Singapore), TSE (Turkey), SNI (Indonesia) and EDD (Bahrain) for various products. Today, Havells and its brands have emerged as the preferred choice of electrical products for discerning individuals and industrial consumers both in India and abroad. In an attempt to transform itself from an industrial product company to a consumer products company, Havells launched the consumer electrical products such as CFLs, Fans, Modular Switches & Luminiaires. The company has been consistent in its brand promotion with sponsorship of Cricket events like T20 World Cup, India-Australia Series and IPL. The company has also taken the initiative to reach directly to the consumers through â€Å"Havells Galaxy† – a one stop shop for all electrical and lighting needs. Social and environmental responsibility has been at the forefront of Havells operating philosophy and as a result the company consistently contributes to socially responsible activities. For instance, the company is providing mid-day meal in government schools in Alwar district, covering 15000 students per day. Besides this company has acquired land for constructing a larger kitchen with all the modern facilities to serve freshly cooked food to 50000 students in the area. Havells runs a mobile Medical Van, equipped with a trained doctor and necessary medicines in the rural areas of Delhi & NCR for the very poor and needy villagers. We also setup free medical check-up camps. In the past also, the company has generously contributed to the society during various national calamities like the Bihar Flood, Tsunami and Kargil National Relief Fund etc. The essence of Havells success lies in the expertise of its fine team of professionals, strong relationships with associates and the ability to adapt quickly and efficiently, with the vision to always think ahead. Havells is acknowledged as a manufacturer & suppliers of the widest range of quality low voltage electrical equipment. With a number of strategic alliance in place, Havells is the only company that has shown phenomenal growth rate with the help of various joint ventures,acquisition,mergers and takeovers. Havells recently acquired Frankfurt headquartered,SLI sylvania for $ 300 mn. The company is a leading global designer and provider of lighting systems for lamps and fixtures. Sylvania is one of the most globally recognized brand for over a century in the electrical industry with brand like Sylvania,Concord:marlin,Lumiance,Marlin,Claude and Linolite-Sylvania. History (Milestones-Years Achievements) 1958: Commenced trading operations in Delhi 1971: Bought HAVELLS Brand 1976: Set up the first manufacturing plant for Rewireable Switches and Changeover Switches at Kirti Nagar, Delhi. Havells in the year 1976. 1979: Set up a manufacturing plant for HBC Fuses at Badli, Delhi. 980: Started manufacturing high quality Energy Meters at Tilak Nagar, Delhi. 1983: Acquired Towers and Transformers Ltd. and turned it into a profitably manufacturing Energy Meters Company in one year. 1987: Started manufacturing MCBs at Badli, Delhi in a Joint Venture with Geyer, Germany. 1990: Set up a manufacturing plant at Sahibabad, UP for Changeover Switches. 1993: Set up another manufact uring plant at Faridabad, Haryana for Control Gear Products. 1996: Acquired a manufacturing plant at Alwar, Rajasthan for Power Cables & Wires. Entered into a Joint Venture with Electrium, UK for manufacturing Dorman Smith MCCBs and Crabtree Modular Plate Switches. 1997: Acquired Electric Control & Switchboards at NOIDA for manufacturing customized packaged solutions. 1998: Introduced high-end Ferraris Meters in Joint Venture with DZG, Germany. 2000: Acquired controlling stake in Duke Arnics Electronics (P) Limited engaged in manufacturing of Electronic Meters-Single Phase, Three Phase, Multi Function, Tri-Vectors. Acquired controlling interest in an industry major-Standard Electricals Ltd. 001: Acquired business of Havells Industries Ltd, MCCB of Crabtree India Limited and merged ECS Limited in the company to consolidate its area of core competence. 2002: Standard Electrical Company becomes a 100% Subsidiary of the company Attained the IEC certification for Industrial switchgear and CSA certification for all manufacturing plants. 2003: Set up manufacturing plant at Baddi (H. P. ) for manufacturing of Domestic Switchgear. Se t up a manufacturing plant for manufacturing of CFL at existing manufacturing plant in Faridabad, Haryana. 2004: Set up a manufacturing plant for manufacturing of Ceiling Fans at Noida, UP. Set-up their own marketing office in London through their wholly owned subsidiary company Havells U. K. Ltd. In December 2004, placed 235 fully convertible debentures of Rs. 10 lakhs on M/s. Shine Ltd. , Mauritius and the debenture got converted in June, 2006 Attained the CE certificate for CFLs. 2005: Set up manufacturing plant in Haridwar, Uttaranchal for manufacturing Fans. Awarded the KEMA certification by The Dutch Council for Accreditation, making QRG the only group to attain this certification. Set up of R Center in Noida H. O. 2006: Crabtree India merged with Havells India. Added CFL production unit in Haridwar manufacturing plant. Expansion at Alwar manufacturing plant for increase of production capacity. Expansion at Baddi manufacturing plant and set-up of an Export Oriented Unit. 2006: First Company to get the ISI Certification for complete range of CFLs. Started mid-day meal program at Alwar, Rajasthan caters to 10,000 students from 77 schools. 2007: Set-up of Capacitor manufacturing plant in Noida, UP with the capacity of 6, 00,000 KVAr per month. Acquired the Lighting business of a Frankfurt based company â€Å"Sylvania†, a global leader in lighting business and now the company's turnover crosses US$ 1 Billion. Havells at that time was best known for its electrical switches, energy meters and miniature circuit breakers (MCBs), while SLI Sylvania was a renowned yet under-leveraged European lamps and fixtures brand. In March 2007, Havells acquired SLI Sylvania of Netherlands for $300 Million, making it the fourth largest lighting business in the world, worth over a billion USD! This was, at that time, the biggest overseas takeover by an Indian Electrical equipment manufacturer. This takeover helped take the Havells brand to over 20,000 dealers across Latin America, Europe, Asia and Africa. The combined Havells-Sylvania generated over a $1 billion in revenue with more than 60% coming from international sales. Havells’ portfolio of prestigious global brands now includes Crabtree, Sylvania, Concord, Luminance, Linolite & SLI Lighting. 2008:First Indian CFL manufacturers to have adopted RoHS, European norms on Restriction of Hazardous Substances in CFLs. Set up of Global Corporate office, QRG Towers at Expressway Noida. Havells Corporate Office. Investment of Rs. 50 Crores in Global Center for Research and Innovation (CRI). Set up of fully automatic plant for Havells Lafert Motors at Neemrana. Change in Corporate BRAND identity. [3] 2009: Set up of fully automatic 2nd unit for switchgear manufacturing at Baddi. Global consolidation of CFL manufacturing plant at Neemrana for domestic and export purposes. Launch of India’s 1st HPF CFL. Launch of India’s 1st BEE 5* Rated Fan. 2010: Inauguration of fan manufacturing unit 2 at Haridwar. Global Launch of LED products. Acquired 100% interest in Standard Electricals. Sets up World’s First New Generation CMH Lamp Plant at Neemrana. Vision â€Å"To be a globally recognized corporation that provides best electrical & lighting solutions,delivered by best in class people. † Mission To achieve our vision through fairness,business ethics, global reach,technological expertise,building long term relationships with all our associates,customers,partners,and employees. Values †¢Customer Delight:A commitment to surpassing our customer expectations. †¢Leadership by examle: A commitment to set standards in set standards in our business and transactions based on mutual trust. †¢Integrity and Transparency:A Commitment to be ethical,sincere and open in our dealings. Pursuit of Excellence: A commitment to strive relentlessly,to constantly improve ourselves, our teams,our services and products so as to become the best in class Promoters QRG Group is one of the fastest growing Electrical and Power Distribution Equipment Company in the country, manufacturing products ranging from building circuit protection, industrial & domestic switchgear, cables & wires, energy meters, fans, CFLs, luminaries, bath fittings and modular switches. The group comprises of 5 companies – 1) Havells India Ltd. (the flagship company) 2) Standard Electricals 3) Crabtree India Ltd 4) TTL 5) Sylvanias Board of Directors 1. Qimat Rai Gupta (Chairman and Managing Director) 2. Anil Gupta (Joint Managing Director) 3. Surjit Gupta (Director Operations) 4. Ameet Gupta (Director International Marketing) 5. Rajesh Gupta (Director Finance) Shareholders †¢Indian Promoters hold 61. 6%, single business focus. †¢In 2007 Warburg Pincus, a global private equity firm and one of the largest investors in India, invested US $110 million in Havells India Ltd. †¢Warburg Pincus share in havells represents 14 % of the fully diluted share capital of the company. †¢Overtime company attracted high quality long term investors Sequoia capital CLSA Blackrock SAIF partners Sloane Robinson HSBC (largest FII in India) SBI (largest bank in India) Havells Total Revenue Growth Starting off as a manufacturer of switchgears in 1971, Havells till the late 1990s was largely involved in manufacturing industrial products. Foreseeing strong growth prospects in the consumer goods category, the company later diversified into products such as fans, compact fluorescent lamps (CFLs), modular switches, and power cables and wires. As these products are used mostly during building construction or renovation, the company benefited from the rapid growth in the real estate sector, reporting a robust compounded annual growth rate (CAGR) of around 40% in its revenues in the last ten years. To further capitalize on the growth potential in the consumer goods category, Havells is now expanding its portfolio, including products such as water heaters and electrical appliances. With its main focus being on electrical consumer goods, demand for most of Havells products is driven by consumer spending and power availability. Over the last four years, the top players in domestic electrical consumer goods industry have demonstrated strong revenue growth of 15-18%, driven by rising income levels, increasing urbanization, and greater rural electrification. Further, with standards of living improving and consumer focus increasing on saving energy, the demand for quality products has been reporting strong growth. The trend is expected to sustain, with the main beneficiaries being companies with established brands and product attributes that stand out in an increasingly cluttered market, high quality standards that neutralize competition from unorganized-sector players, and extensive distribution networks that enable them to reach the high growth centre’s in Tier-II and Tier-III cities. Given its established track record, Havells is in a favorable position to capitalize on the sector‘s growth potential. We expect Havells to post a net profit CAGR of around 11% between 2009-10 and 2012-13(E) on a standalone basis. Major clients of Havells 1. 4 PRODUCT PROFILE There are twelve verticals of Havells they are as follows: 1. DP- Domestic product- (Miniature Circuit Breaker ) 2. IP- Industrial products- (Moulded Case Circuit Breaker ) 3. Switches (Modular )- Crabtree 4. Switches (Modular )- Havells 5. Motorts- Industrial 6. CFL’s-( Compact Flurosent Light ) There are various types of CFL’s they are as follows Normal, Spiral, Higher Range, T-2 Spiral, G24 Base 7. Professional Luminous 8. Consumers Luminous 9. Fans- There are various types of CFL’s they are as follows Table Fans, Wall mounted, Ceiling Fans, Exhaust Fans, Pedestal Fans 10. Geysers 11. Wires 12. Cables- There are various types of Cables they are as follows Flat Cables, Co-axial TV Cables, Telephone Switch Board Cables, Multi Core Round Products Building Circuit Protection Miniature Circuit Breaker o Miniature Circuit Breaker (MCB) o Isolator o Changeover Switch Residual Current Circuit Breaker (RCCB) o RCBO o Distribution Board (DB) o Indicator Light Industrial Circuit Protection o Air Circuit Breaker o MCCB o Panel Board system o Changeover Switch o By-pass Changeover Switch o Load Changeover Switch o Automatic Transfer Switch o Switch Disconnector o Control Gear o Switch Disconnector Fuse o Fuse Switch and Switch Fuse o Chamber System o Fuse Holder o Nylon F use Base o Fuse Link and Fuse Base Motors Foot Cum Flange Motor. o Foot Mounting o Flange Motor o Foot Cum Flange o Inverter Duty Motors with Forced Cooling o Crane Duty Motors o Brake Motors Normal Duty o Heavy Duty o Super Heavy Duty o Agriculture Duty o Motor Run Capacitors Lighting oLED Lighting o Consumer Lighting o Commercial Lighting o Down Lighter o Landscape – Bunker Lighting o Industrial Lighting o Area Lighting o Road Lighting o Specialty Lamps o Accessories o Aura Lighting CFL India's First HPF Green CFL. o Retrofit o Non Retrofit o Higher Range o Liliput o FPL Water Heater o Instantaneous Water Heater o Electric Storage Water Heater Cables and Wires o Power Cables – Aluminum Control Cables – Copper o Copper Flexible Cables Fans Havells Ceiling Fans. o Ceiling Fans o Table Fans o Wall Mounting Fans o Pedestal Fans o Air Circulator Fans o Ventilating Fans 3. 9 Modular Plate Switches o Havells Modular Switches o Crabtree Modular Switches Capacitors Hav ells started manufacturing of its new range of products Capacitors in February 2007 Havells Capacitors are designed and manufactured using S3 technology. It encompenses product with triple shield with differential disconnector in the event of any fault within due to environmental compatibility. Automatic controlled vacuum potting of â€Å"Element Modules† ensures fault remains localized. and protects the installation in spite of hazards Advance technologies adopted in our â€Å"Capacitors† offer you unmatched safety and outstanding performance under Indian conditions benefiting you month after month and every year from now on†¦ Figure Capacitors 1. 5 COMPETITORS PROFILE CIRCUIT PROTECTION DEVICES BUILDING CIRCUIT PROTECTION COMPETITOR’S POSITION I. Havells II. Legrand III. Indo Asian IV. Schneider INDUSTRIAL CIRCUIT PROTECTION COMPETITOR’S POSITION I. L II. Osram III. Schneider IV. Havells POWER CABLE COMPETITOR’S POSITION I. Polycab II. Havells III. Gloster WIRES COMPETITOR’S POSITION I. Finolex II. Havells III. Anchor IV. FANS COMPETITOR’S POSITION I. Crompton Greaves II. Orient III. Usha IV. Bajaj V. Havells ENGERY SAVINGS LAMP COMPETITOR’S POSITION I. Phillips II. Havells III. Osram LIGHTING FIXTURES COMPETITOR’S POSITION I. Phillips II. Bajaj III. Crompton Greaves IV. Havells Fig : ORGANIZATION CHART EXPLANATION OF ORGANIZATION STRUCTURE ?Havells India Ltd has straight line-functional structure. ? Qimat Rai Gupta is chairman and Managing Director of Havells India Ltd. Directors, Branch Heads, National product heads have to report Managing director. ?There are 12 different products of Havells and there are 12 different Branch Heads as show in organisation chart. ?Product Heads, Ass. Managers, Senior Sales Executive, Sales Executive, they have to report their respective Branch Heads as shown in organization chart. ? Account s Executive have to report commercial Head and commercial head have to report Branch Head. ?Similarly Service Executive has to report Service Head and service head have to report their respective Branch Heads as shown in rganization chart. Work culture at Havells QRG is continuously applying modern management techniques such as Kaizen to enable employees to improve their day to day functioning in small steps, one at a time. QRG has also implemented Japanese version of 5S which stands for â€Å"a place for everything and everything in its place†. The company has Introduced these techniques as it firmly believes that small changes add up to large results and the only way for a corporation to grow, is to make its people grow. The Group is driven by qualified and experienced professionals backed by a work force of over 4000 employees. All branches and manufacturing facilities are computerized and networked with each other. An open door policy at all levels encourages employees to be participated, innovative and creative. Empowering employees helps the organization in harnessing individual talents to the fullest. Emphasis is laid on building team spirit which helps employees to realize collective potential. Manufacturing Plants: Powerful trends are shaping up industry for the 21st century. Because of rapid spread of advanced technologies complexity of work is increasing – almost daily. With the state of the art equipments and manufacturing facilities, QRG group is helping to boost safety in workplaces from the factory to the offices, domestic buildings to commercial plazas. All the manufacturing units are probably supervised and controlled by technocrats and industry specialists. The group has well managed, well equipped tool rooms with machines like CCV Line, CNC Machines, EDM Wire Cut, Spark Erosion Machines, Lathes and Surface Grinders. Our strategic alliances with some of the leading technologycorporations in the world of electrical engineering, ensure constant access to the latest developments in the international markets, which are then adapted to the tough tropical conditions. Our manufacturing units are fully equipped with the latest and most sophisticated facilities in India. And in the hands of our highly qualified technical experts, this results in some of the most advanced product development in the country Location: Branch offices / zonal offices / manufacturing plants Haridwar, Uttaranchal Products manufactured: Fans and CFLs †¢ Baddi, Himanchal Pradesh Products manufactured: MCBs, CFLs and Switches †¢ Samepur Badli, Delhi Products manufactured: MCBs, ELCBs and DBs †¢ Tilak Nagar, Delhi Products manufactured: Energy Meters †¢ NOIDA, UP Product manufactured: Fans †¢ Alwar, Rajasthan Products manufactured: Cables & Wires †¢ Faridabad, Haryana Products manufactured: CFLs and Ind ustrial Products. †¢ Gurgaon, Haryana Luminaries and Lighting fixtures †¢ Jalandhar Products manufactured: MCBs, ELCBs, DBs, Wires and Industrial Switchgear †¢ Gurgaon, Haryana Products manufactured: Modular Plate Switches & Accessories . SWOT ANALYSIS Opportunities, and Threats involved in a project or in a business venture. It involves Specifying the objective of the business venture or project and identifying the internal and External factors those are favorable and unfavorable to achieving that objective. A SWOT analysis must first start with defining a desired end state or objective. A SWOT Analysis may be incorporated into the strategic planning model. Strategic Planning, including SWOT and SCAN analysis, has been the subject of much research. †¢ Strengths: attributes of the person or company those are helpful to achieving the objective. Weaknesses: attributes of the person or company those are harmful to achieving the objective. †¢ Opportunities: exte rnal conditions those are helpful to achieving the objective. †¢ Threats: external conditions which could do damage to the objective. Identification of SWOTs is essential because subsequent steps in the process of planning for achievement of the selected objective may be derived from the SWOTs. The aim of any SWOT analysis is to identify the key internal and external factors that are important to achieving the objective. These come from within the company's unique value chain. SWOT analysis groups key pieces of information into two main categories: †¢ Internal factors – The strengths and weaknesses internal to the organization. †¢ External factors – The opportunities and threats presented by the external environment to the organization STRENGTHS †¢Foreign Joint Venture & International approvals †¢World class infrastructure †¢Low cost of Production due to the easy availability of raw materials and cheap labour †¢Leveraging upon Sylvinia network (10000 distributors). †¢Global presence (Latin America, UK, Europe) †¢Largest manufacturing capacity in the country for motors †¢R & D facilities WEAKNESS †¢High power consumption and requirement of continous power supply †¢Season demand of the production due to weather condition †¢Increased cost of production due to increase in coal prices †¢Globally small Market share †¢Slowdown of real estates †¢Delays in execution of power projects OPPORTUNITIES †¢Global opportunities. †¢Growing middle class : There has been increase in the purchasing power of emerging middle-class with rise in salaries and wages, which results in rising demand for better quality of life that further necessitates infrastructure development and hence increase the demand for CFL. Technological changes: The CFL industry has made tremendous strides in technological up gradation and assimilation of latest technology. At present ninety three per cent of the total capacity in the industry is based on the capacity is based on old wet and semi-dry process technology. The induction of advanced technology has helped the industr y immensely to conserve energy and fuel and to save material substantially and hence reduced the cost of production. †¢Changing dynamics due to increased FDI inflows †¢Shift of public perception on the product from being a luxury item to necessity. Acquisition of Chinese firms for low cost manufacturing. †¢Vertical integration into Havells retail outlets. †¢Leveraging upon motor business in India THREATS †¢Unorganized market. †¢International policies on environment of highly energy efficient, low or zero noise environment efficient product †¢Unrelated diversification †¢Global slowdown effected business adversely as is largely dependent on Sylvinia BCG MATRIX BOSTON CONSULTING GROUP (BCG) MATRIX is developed by BRUCE HENDERSON Of the BOSTON CONSULTING GROUP IN THE EARLY 1970’s. According to this technique, businesses or products are classified as low or high performers depending upon their market growth rate and relative market share. Market share is the percentage of the total market that is being serviced by your company, measured either in revenue terms or unit volume terms. RELATIVE MARKET SHARE RMS = Business unit sales this year Leading rival sales this year The higher your market share, the higher proportion of the market you control. Market growth is used as a measure of a market’s attractiveness. MARKET GROWTH RATE MGR = Individual sales this year – individual sales last year Individual sales last year Markets experiencing high growth are ones where the total market share available is expanding, and there’s plenty of opportunity for everyone to make money. It is a portfolio planning model which is based on the observation that a company’s business units can be classified in to four categories: I. Stars Question marks II. Cash cows III. Dogs It is based on the combination of market growth and market share relative to the next best competitor. The matrix comprises of four quadrants each describing the size and position of the strategic business unit owned by an organization. On the vertical axis is the Market Growth rate of the market in which the business operates. A market growth rate above 10 percent is considered to be high. On the horizontal axis is the Relative Market Share. It refers to the Strategic Business Unit’s market share as compared to the firm, which is its largest competitor in the segment under consideration. The relative market share serves a measure of the company’s strength in the market segment. The two axes are divided into high & low. The growth matrix is divided into four cells each indicating a different type of business profile. QUESTION MARKS: These are Businesses that operate in high- growth markets but have low relative market shares. A question mark requires a lot of cash because the company has to spend money on plant, equipment and personnel to keep up with the fast growing market and because it wants to overtake the market leader. The company has to think hard about whether to keep on investing money into this business or put an end. Strategic options for question marks include.. I. Market penetration II. Market development III. Product development IV. Which are all intensive strategies or divestment? STARS: – It is a market leader in a high growth market. A star does not necessarily produce a positive cash flow for the company. The company must spend substantial funds to keep up with the high market growth and to fight off competitor attacks. A star is a potential business which has the competitive advantage to be a market leader in an industry that is growing fast. Strategic options for stars include. I. Integration – forward, backward and horizontal II. Market penetration III. Market development IV. Product development V. Joint ventures CASH COWS: – Stars with a falling growth rate that still have the largest relative market share and produce a lot of cash for the company is called a cash cow. The company does not have to finance expansion because the markets growth rate has slowed because the business is the market leader it enjoys economies of scale and higher profit margins. The company uses its cash cows to pay bills and support other business. ). Strong position:-strategic options are I. Product development II. Concentric diversification b). Weak position :- strategic options are I. Retrenchment II. Divestment DOGS: – Businesses that have weak market shares in low-growth markets are in the dog category. The company should consider whether they are expecting a turn around in the market growth rate or a new chance for market leadership else they should div est this business. It would be fruitless to spend and money on this matrix business. Strategic options for Dogs include I. Retrenchment (if it is believed that it could be revitalized) II. Liquidation III. Divestment (if you can find someone to buy! ) Successful products may well move from question mark through star to Cash Cow and finally to Dog. Less successful products that never gain market position will move straight from question mark to dog BCG MATRIX IN HAVELLS:- Indian Operations of the Company are divided into 4 key segments: Switchgear: Havells is the largest manufacturers of MCBs, RCCBs, and distribution boards in India . With the market share of around 25% in the market for MCBs. In FY08, switchgear contributed 25% at Rs. 5420 million to its overall revenue. This segment is the most profitable one with operating margins to the tune of 33% in the FY08. The Company currently exports MCBs to over countries, including the quality conscious European countries. The Company is the number one player in domestic switchboards with more than 20% market share and is the 4th largest in Industrial switch boards. With continued investment in power sector they expect Company to grow at 15% CAGR over FY08-FY12. Switch Gear division had EBIT margins of 32% for Q3FY09. They expect margins in this business will remain stable above 30% over long term. Cable and Wires: The cable & wire segment generated Rs 2133 million in the Q3FY09 registering y-o-y de-growth of 14% EBIT margins fell from 9. 5% 9M YTD FY08 to 5. 4% in FY09. Fall in revenues was registered due to drop in prices of cables and wires and huge margin drop in was due adjustment in inventory due to massive reduction in prices of Copper in this Quarter. Company had negative EBIT of Rs. -76 million on revenues of Rs. 2133 million for Q3. The Company is recognized as quality manufacturers of cable & wires and offers a complete range of low and high voltage PVC and XLPE cables, besides, domestic/FRLS wires, Co-Axial TV and telephone cables. Lightning and Fixtures During FY08, the turnover of the division grew at 25% y-o-y to Rs 2900 million, first quarter revenues stood at 650 million, 11% up from same period of previous year. The Company generated operating profit of Rs. 190 million with 26. 7% margins as against 12. 3% margin last year. In this division, the Company expanded its CFL capacity to become the largest CFL manufacturer in the country. They expect Company to aggressively pitch this segment by launching a range of products in lightings and fixtures as it brings products from the stable of Sylvania into the Indian markets. Currently 60% of the CFL and only 30% of the fixtures market is organized. Their estimates put Lightings and Fixtures business growth at 25% CAGR FY10E –FY12E as industrial growth is likely to pick up. Electrical Consumer Deliverables & Others Havells also offers products like electric fans, meters and ‘Crabtree’ brand bath fittings which are largely consumer products and add diversity to Havells product profile. With strong brand image among domestic consumers, Havells may launch new products like Geysers in this segment. They believe the electric fan segment, which contributes 10% to consolidated revenues, and generates operating margins in excess of 20%, is the key focus segment. The Company has increased its share form 3% to 13% in the organized fan market of INR 17 bn form FY 05 to FY08 PESTLE ANALYSIS (PEST analysis) Political (Global, national, regional, local community and trends) Economic (world, national and local trends) Social (development in society – culture, behaviour, expectations). Technological (developments: computer hardware, software, applications) Legal (world/ EU/ national legislation). Environmental (global / EU/ National issues). PESTLE Analysis is a simple technique which can be used in a fairly sophisticated way, Particularly when it is combined with Risk Analysis, SWOT Analysis, an Urgency/Impotency Grid and expert knowledge about the organisation and its external factors. PESTLE Analysis is normally used to help organisations identify and understand the external environment in which they operate and how it will operate in the future. SOCIAL FACTOR Havell acquires companies and builds internally, havells Group never loses sight of its responsibility as a good corporate citizen. Havells believes that serving people with meager or no means is the duty of every well-to-do person. It consistently puts that philosophy into action and has initiated several projects for social causes. This has greatly increased the number of children attending school regularly and also alleviates hunger. Corporate Social Responsibility (CSR) at havells portrays the deep symbiotic relationship that the group enjoys with the communities it is engaged with. As a responsible corporate citizen, we try to contribute for social and environmental causes on a regular basis. Kitchen with Modern Facilities The company has acquired land for constructing a large kitchen with all the modern facilities to serve the meal to around 40000 to 50000 students. Mid Day Meal Being a responsible and concerned corporate citizen, QRG also undertakes other welfare activities in and around its plant locations, In Alwar region; the company is providing mid-day meal close to 15000 students of primary schools. Check-up Camps Blood Donation Camps Contribution towards Tsunami and Kargil National Relief Fund. TECHNOLOGICAL FACTOR Research and Development Innovation is the hallmark of every vital development at havells Group. New ideas, inventions deepen scientific knowledge and give its work force a new impetus towards technical progress. Havells’s technological strengths and its endeavour towards continuous research & development have allowed it to fulfils its responsibilities towards its customers. The responsibility of providing its customers the best products and zero defect services to enable them to be comfortable and secure in usage of electricity. Havells has recently invested 50 crores in the QRG Center for Research and Innovation, set-up at the company's Head Office premises in Noida, U. P. The objective of this centre is to provide the theoretical & experimental foundations for all segments of electrical engineering. The centre closely cooperates with the various departments so as to provide the best and the latest in terms of technology and design. Quality Control The essence of quality is closely wrapped in the way we think, plan and work. It finds its true expression when we extend beyond ourselves to exceed our customer’s expectations. To deliver products those are safer, faster and simply better. Each time, every time. Building customer confidence through teamwork is a top priority to provide a wide variety of products and services. Realising and respecting the basic needs of customers to feel more secure, we've committed ourselves to make our products better, safer and smarter than what he or she is looking for. That's a passion that began 30 years ago and that's how it continues to be even today. Our customers rely on us and it is our responsibility to give them the very best. All our products are as per IEC standards. QRG has a simple rule on quality. If it doesn't exceed customer expectation, it's not quality ECONOMIC FACTOR The Havells Group defines corporate governance strategically, which encompasses not only what we do as a company with our profits, but also how we make them. It goes beyond philanthropy and compliance and addresses how our company manages its economic, social, and environmental impacts, as well as its relationships in all key spheres of influence: the workplace, the marketplace, the supply chain, the community, and the public policy realm. We as a company have been in lead in offering a portfolio of eco responsible products and services that deliver powerful, sustainable, energy-efficient solutions that don't compromise on capacity and security. Our eco responsibility initiative also focuses on how we run our business, and includes efforts to develop an alternative-energy strategy, and thus reduce the environmental impact of our operations. We strive to bring corporate responsibility to every aspect of our business. We're committed to managing a responsible and diverse supply chain that's consistent with our high standards for environmental and business practices. Breaking down the barriers that constrain innovation is a challenge; we have readily embraced right from the start. Our ability to build communities and promote the exchange of ideas through assistive technologies, participation programs, and standardization is transforming the way people experience our products. We offer our customers holistic energy-efficient solutions, enabling them to not only save money and protect their capital investment, but also lower their energy usage and protect the environment, thus fulfilling our CSR responsibility of sustenance of depleting environmental resources. CORPORATE GOVERNANCE AND ETHICS An implicit sense of ethical business conduct has been the cornerstone of the havells way on corporate governance. On issues ranging from customer care and business excellence to financial propriety and more, explicit rules and regulations supplement the traditional values on which our group companies have been shaped. This is what we have endeavored to do in the 50 years of our existence. Our values of understanding, trust, integrity and ethics have served us in good stead. Corporate governance as practiced by our Group translates into being fair and civic-minded, fulfilling our duties to the entire spectrum of stakeholders, and, most importantly, making integrity an article of faith across all our operations. The group's adherence to ethical business conduct is rooted in the vision of its Founder Mr Qimat Rai Gupta. We started on sound and straightforward business principles, considering the interests of our shareholders and welfare of our employees as foundation of our long term success. The ‘leadership with trust' philosophy that has come to play such a vital role in how our customers perceive us is all the more remarkable given the climate of unparalleled public distrust of people in positions of authority today both in business and politics. Employee Relations Our people are the key to our success. Their skills, knowledge, ideas and enthusiasm drive our business. We have high-quality, diverse workforce and employees who fulfill their potential. We have achieved this by giving them development and advancement opportunities along with competitive compensation and benefits that appropriately reward performance We communicate widely with employees to demonstrate how their efforts contribute to our success and to listen to their concerns. We also encourage them to align with our vision. We are committed to open communications and a workplace where everyone's voice is heard. We use several channels to communicate with employees, including an internal web portal and company website along with communication sessions with the top management of the company. These sessions provide assessment of employee satisfaction and are inputs for business planning, management decision-making and company strategy development. They also help employees implement company policies, meet high standards of conduct and ensure their behavior reflects company values and policies. We seek to meet leading health, safety and wellness standards to enhance our business performance while optimizing employee health. Our facility policies are designed to continually reduce the risk of occupational injury and illness while promoting employee health and wellbeing. We wish to be a company that is known for its leadership in corporate ethics and responsibility. A company where employees are proud to work, and customers, partners and suppliers want to do business with. 5. SPECIAL TASK MARKET ANALYSIS ON PURCHASING PATTERN OF HAVELLS DEALER SURVEY OBJECTIVE OF THE STUDY: ?To study the Purchasing Pattern of Dealers of Havells product ? To find how the product is accepted in the market. ? To know the perception of customer regarding the quality of Havells. ? To know how satisfied are Dealers with the products they purchase and the services provided by the company RESEARCH METHODOLOGY: Research refers to a search for knowledge. It is a systematic way of collecting and recording the facts in the form of numerical data relevant to the formulated problems and arriving at certain conclusions over the problem based on collected data. Thus formulation of the problem is the first and foremost step in the research process followed by the collection, recording, tabulation, analysis and drawing the conclusions. The problem formulation starts with defining the problems or number of problems in the functional area. To detect the functional area and locate the exact problem is most important part of any research as the whole research is based on the problem. Research extends knowledge of human being, social life and environment. It unravels the mysteries of nature. It verifies and tests existing facts and theory and these help in improving our knowledge and ability to handle situation and events. The questionnaire method is closed-ended questionnaire. It is a structured ones with four alternative responses from which respondent can choose. They contain standardized answers and they are simple to administer and easy to compile and analyse. SAMPLING: Sampling is the selection of some of some part of an aggregate or totality on the basis of which a judgment or inference about the aggregate or totality is made. In briefly, â€Å"sample is a smaller representation of whole†. SAMPLE SIZE: 30 SAMPLE UNITS: Electrical Dealers at Bangalore (Chikpet, Balepet, B. V. K Iyengar Road, R. T. Street) SOURCES OF DATA COLLECTION: Data serves as the basis or raw materials for analysis. The relevance, accuracy, adequacy and reliability of data determine the quality of the findings of the study. Data collection includes gathering the relevant information from different sources of data pertaining to the study under consideration. PRIMARY DATA: Primary date has been collected through:- I. OBSERVATION: – Here we have observed retailers About their purchasing behaviors . II. SURVEYS: – In Survey We have used Questionnaire Method, few Questionnaires have been asked to the Dealers. SECONDARY DATA: Secondary data was taken mainly from the internet and the URL are as follows:- I. www. havells. com II. www. wikipedia. com III. www. scribd. com IV. www. icra. com DURATION OF THE STUDY:- The study was carried out for a period of 20 days . DEALER SURVEY 1. Have you heard about Havells ? a. Yes b. No 2. Do you buy Havells product? a. Yes b. No If No why †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.? 3. How many different products of Havells you know? a. 1-2 b. 3-5 c. 6-8 d. 9-12 4. What are the Havells Modular Switches you are dealing with? a. Corel Range b. Pearlz Range c. Oro Range 5. What are the Havells CFL you are dealing with? a. Normal b, Spiral c. Higher Range d. T-5 6. What are the Copper Flexible Cables you deal with? a. Flat Cables b. Co-axial TV Cables c. Telephone Switch Board Cables d. Multi Core Round 7. What are the Havells IP you deal with? a. Industrial Switch Gears b. Meters c. Capacitors d. Motors 8. What are the Havells DP you deal with ? a. MCB b. RCCB c. DB 9. Which Havells Fans do customers prefer the most ? a. Ceiling Fans b. Table Fans c. Wall mounted d. Exhaust Fans 10. How Effective are the promotional activities of Havells ? a. Very Good b. Good c. Average d. Poor e. Very Bad 11. What are the other brands they are dealing with ? a. IP †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ . .. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ b. DP †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. c. Switches †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. d. Fans †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. e. CFL †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. f. Wires †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. g. Cables †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. h. Geysers †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. i. Motors †¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. j. Professional Luminous †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. k. Consumer Luminous †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 12. Which Range is highest sold in your counter ? a. Lights b. Fans c. Industrial Circuit Protection d. Building CP 13. How do you rate Havells Sales staff support ? a. Very Good b. Good. c. Average d. Poor. e. Very Bad 4. What type of products do you want to sell ? a. Quality Products b. Guarantee Products c. Less Price Products d. Good Service Products 15. Which Company Products you buy the most ? a. Philips b. Havells c. Anchor d. Crompton Greaves 16. Do you get enquiry for our products from customers ? a. Yes b. No 17. What is the proportionate ratio of Havells sales in your counter with respect to other brands you deal ? †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 18. How do you rate Havells in dealing with commercial terms? a. Very Good b. Good c. Average d. Poor 19. How do you rate the after sale service of Havells company ? . Very Good b. Good c. Average d . Poor 20. How Satisfied are you with Havells ? a. Strongly satisfied b. Satisfied c. Dissatisfied SUGGESTIONS :- Data Analysis and Interpretation 1. Have you heard abo ut Havells? The Dealers have heard about Havells 2. Do you buy Havells product? All the Dealers buy Havells product (Since Dealers survey was restricted to the Dealers who buy Havells product) 3. How many different products of Havells you buy ? INTERPRETATION: Most of Dealers buy products in the range of 3-5, which includes Lights, Circuit Protection and Switches and Fans 4. What are the Havells Modular Switches you are dealing with? Coral Range5 Pearlz Range2 Oro Range1 INTERPRETATION: Most of the Dealers deal with Coral switches, few with Pearlz 5. What are the Havells CFL you are dealing with? Normal8 Spiral4 Higher Range2 T-2 Spiral3 G 24 Base1 INTERPRETATION : Normal Range CFL is highest sold in there counter when compared to other range of CFL’S 6. What are the Copper Flexible Cables you deal with ? Flat CablesNil Coaxial1 Telephone Switch boardNil Multi Core Round2 INTERPRETATION : Polycab and Finolex rule the market in Multic core round and Coaxial cables . What are the Havells IP you deal with ? Industrial Switch Gears8 Meters3 Capacitors2 Motors2 INTERPRETATION : In Industrial Circuit Protection , Most of the Dealers deal with Industrial Switch Gears and rest of them have equal share 8. What are the Havells DP you deal with ? MCB8 RCCB8 DB2 9. Which Havells Fans do customes prefer the most ? Ceiling Fans7 Table Fans7 Wall Mounted7 Exhaus t Fans4 10. How Effective are the promotional activities of Havells ? Very Good2 Good16 Average2 PoorNIL 11. What are the other brands they are dealing with other than Havells ? a. IP b. DP c. Switches d. Fans e. CFL f. Wires h. Geysers 12. Which Range is highest sold in your counter ? Lights4 Fans7 Industrial Circuit Protection4 Building CP3 13. How do you rate Havells Sales staff support ? Very GoodNil Good7 Average6 Poor4 14. What type of products do you want to sell ? Quality Products12 Guarantee Products10 Less Price5 Good Service Products10 INTERPRETATION : Most the Dealers want to purchase Quality and Guaranteed Products 15. Which Company Products you buy the most ? 16. Do you get enquiry for our products from customers ? Yes30 No3 17. What is the proportionate ratio of Havells sales in your counter with respect to other brands you deal with? 18. How do you rate Havells in dealing with commercial terms? Very GoodNil Good10 Average6 Poor5 19. How do you rate the after sale service of Havells company? Very GoodNil Good11 Average7 Poor8 20. How Satisfied are you with Havells? Strongly SatisfiedNil Satisfied15 Dissatisfied2 FINDINGS 1. More than 70% of the Dealers are selling Havells products 2. 80% of the Dealers think that the price of the Havells is higher when compared to other company. 3. 0 % of the Dealers are satisfied with Havells and 20% are dissatisfied. 4. 60% of the Dealers told that the sales of Havells increased from before. 5. Out of all categories of Havells Products MCB is the highest selling in most of the stores. 6. 60% of the Dealers told that they will prefer selling Havells because customers are demanding it more. 7. 70% of the Dealers are satisfied with the delivery services the Havells but 20 % of the Dealers are not satisfied with the delivery services. 8. Replacement of Havells Products when compared to other company products takes longer duration.